LESSON 41 - LIKERT SCALE || WHAT IS LIKERT? || DOES IT COLLECT CONTINUOUS OR CATEGORICAL DATA?

Likert Scale is a scale that determines the liking or not liking towards an objective. It collects quantitative data. In a Likert scale each statement is weighted from 1 to 5. However, the issue of whether Likert collects continuous or categorical data should be made at the construction state. This is because, the score of 1 -5 for categorical data does not carry any quantitative value. However, if Likert is collecting continuous data, then the weight carry quantitative value.

This lesson will introduce to:
a) Meaning of a Likert Scale;
b) Type of data collected using a Likert scale;
c) Guidelines that should be followed when constructing Likert Scale;
d) Myths about Likert Scales

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Thanks for making it simple and clear Dr.