Emily Robinson - {funneljoin}: Defining a Tidy Grammar on Funnels in R

Abstract:
Have you ever had a “first this then that” question? For example, maybe you want all the times people clicked on an item and then added it to their cart, or the last page they visited before registering. This talk will introduce funneljoin, an R package that makes it easy to analyze sequences of events. I'll illustrate how the powerful `type` argument lets you switch quickly between different kinds of funnels and then do a live demo of using funneljoin to analyze Stack Overflow R questions. After this talk, you'll be able to specify and code any type of funnel in R.

Bio:
Emily works at Warby Parker as a senior data scientist on a centralized team tackling some of the company’s biggest projects. She previously worked at DataCamp, where she built their experimentation analytics system, and at Etsy. She's the author of the book Build Your Career in Data Science with Jacqueline Nolis.

Presented at the 2020 R Conference | New York (August 14th, 2020)

[erickknackstedt]

The mental model makes sense! Can't wait to try {funneljoin} out.