What is context?

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Associate Professor Mark Amsler from the School of Cultures, Languages and Linguistics at the University of Auckland talks about his big question, “What is context?”

Amsler is currently working in the areas of medieval studies, history of linguistics, and cultural theory, moving between earlier periods and the contemporary scene. He is especially interested in pragmatics and written discourses, focusing on interactions in spoken and written texts. Heretical, nonconformist, and alternative communities are of particular interest in his current work, as well as vague language, language mixing, and genre play.

Mark Amsler is an Associate Professor in European Languages and Literature at the University of Auckland. He is an expert in critical theory and semiotics.

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He's my professor, I love you, Sir.

sohailrazzaq
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He actually means, meaning is context-dependent. And context is the mutual intelligebility between individuals => unless there is a common social similar background knowledge, meaning cannot be conveyed.

mdchadha
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Project for Media in the Public Interest, I subscribed because your videos are super cool!

IOSALive
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I don't understand what "context" he kept repeating context, context, how am I supposed to know the meaning of the word?

roffblex
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Hello sir, would you mind telling about context in ELT ?

Such as in this topic: teaching punctuation through text based context in 1st and 2nd form EFL classroom.

Thank you

samuelyau
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Is "context" is similar with "context clues"? Are they interchangeable?

markangeloflores
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Context = the system, based on which we build meaning.

altayhunoglu
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WTF is he talking about? All these big words don't fit in my small head. If you can't phrase it simply enough, you don't understand the topic.

papahuge
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Situation, Meaning, Text: not performer, but created by writing a book

Jesus-have-Mercy-on-me
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Knowing things and knowing to teach things are two different things. And this professor doesn't know to teach.

josejayant
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But, if you make context so dynamic with situational relativity and ever changing; and also, taking into account the history, the environment scopes.. It will require a very dynamic normalization considering all these perspectives in real-time for people to process. That can be very dangerous if interpreted wrongly in a given sense of time, human psychological state, human retention state, situational awareness discrepancies and knowledge base and foundations of an individual. I find that extremely dangerous if the words are spoken fast, words with rhetorical gestures, non-linearity of sequential statements to the flow of actions or behavior being stated or described. The fact of reality is that artificial statements can be convolutional if spoken in business or scientific terms but, the behaviour or procedural statements will never change for a given set of action, no matter how you change their context for different perspectives used essentially for information hiding while speaking or interpreting anything. That can give people a state of mental fantasy or illusion that can be vague and end up in an abstract sense very very badly. How do you solve this for everyone in one go on universal level when it comes to knowledge delivery??

SaurabhOKumar
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I feel like if someone could understand ur video they wouldn't be looking up what context is in the first place. 🤔🤔🤔🤔

Jnicely
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the video image is too poor, you need to fix it more

quano
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The music is distracting me from the content of this video.

jruiz
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a dollar for everytime he says context😂

oratilelekalakala
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It’s funny when they try to define it, it’s a bunch of word salad that never really leads to a definitive explanation. The English language, oh so pretentious. If you look up the definition there are countless ideas that make little sense. How could context mean so many different things, because it’s the English language that why.

Jdrummer
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Why the need to babble on
stop procrastinating just give a good lucid explaination of context
jeez

_Rick_Astley_