Why He's The Weirdest Tire Mascot

At Le Mans I had the chance to learn about this big fluffy mascot; also known as the Michelin Man.

#weraceforchange #michelinpartner

[echy]

he looks more suited to a ghostbusters movie than a tire company

[SkellerART]

Props to Michelin for still keeping their mascot around, wish McDonalds would take a cue from them(They brought Grimace back but then reshelved him quickly after despite the fact that it was a success)

[reptilez]

This made me look up "all white car tires" and its a rabbit hole lol

[mechilinemonares]

Woah that white man looks just like staypuff marshmallow man from Ghostbusters

[canaan]

Funny I went to Sonoma nascar event a few weeks ago not a single Michelen man

[serdarservet]

He's the coolest super hero of all. Watch some older Michelin ads and say you wouldn't agree with me. Will probably beat Batman easily, since it once beat a huge gas pump which is tall as a skyscraper and grew larger and became powerful as it fed on people's money. With strategic use of its power, first he made people's cars more efficient through putting new, reliable tires on people's vehicles (the tires that come out from his tummy).

Then, since the gas pump could not feed on people's money, it became less powerful day by day. Finally, with ONE tire strike it was dead. Watch it, you'll see his true wisdom and huge power. He is the super hero we really need.

[ItsDaJax]

Rubber is white, carbon makes tires black. That's why he's white.