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NLP Technique: Why Presupposing The Sale = MORE Money (And How To Do it)
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I love presupposition because it can combine two powerful techniques: questions and the power of hypnotic or NLP copywriting.
When used correctly, (as you'll see how to do in this video) the words sneak through the back door into your readers subconscious, bypassing their conscious awareness. You know, that pesky conscious part of the brain that's the gatekeeper to sales messages and keeps your reader skeptical.
Once in the subconscious, they act like little levers to eventually tip the scale so that your prospects are eager to buy your product or service.
They help the reader believe what they need to believe about your product or service and come to that conclusion on their own.
You see when you're selling something to someone, it helps for them to believe they have the problem you help solve.
When you use presuppositional phrases, you can help people believe they have the problem you solve, and you can help them believe the solution you provide will help.
It's a win-win.
As long as you use it ethically, which I implore you do.
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