Logo Designing In 2021 - Are You Ready?

The world of logo designing is changing, are you ready for the change, and are you aware why or how this landscape is changing? Find out in today's video!

The world of logo designing has always be in a state of flux. Change is inevitable, but as a logo designer, you should be aware of the change and also keep up with that change. There are several very valid reasons why logo designing in 2021 is going to be slightly different to say 10 years ago, and one of those reasons might be the very thing you are watching todays video on - smartphones.

As screens become smaller, and people's attention grows weaker, logo designs need to adapt to remain relevant and accessible to the end user. In the video today, I explore this concept, and talk about how existing brands are staying afloat by adapting to this change, and designing or rebranding their logos accordingly. So if you want to make it as a logo designer and succeed in this field, adapting to change and understanding how things are evolving is going to be fundamental.

If you found todays logo design video for 2021 enjoyable or useful, let me know in the comments section and drop a like on your way out. Subscribe to stay updated to all of my uploads and until next time, design your future today, peace

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***************** MUSIC *****************

Music by JULIAN AVILA

▶ Copyright
The work is protected by copyright. This is applied to the video recording of itself as well as all artistic aspects including special protection on the final outcome. Legal steps will have to be taken if copyright is breeched. Music is used from the YouTube audio library and or sourced with permission from the author

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[Flyway]

There’s a fine line between a simple logo and a soulless one. I think the first example really crossed the line but the rest were quite good.

[aneshammoumi]

I actually find the video over edited! He's talking about simplicity while adding too much meaningless animations

[AxelBitz]

It's nice that some logos are optimized for the "new media" but many fall into oversimplification, making them dull and bland, like the thumbnail logo. Bolder lines and sharp edges don't necessarily make bolder logos

[ammarshareef]

IKEA has got the best simple logo and would not require any rebranding for the next decade at least

[mr_art]

The drop shadow will make a comeback like most retro things that come and go. It's like saying textures will disappear from Comic Strips, no they won't. It's all about how refined they are. Maybe in logos, people will avoid them, but eventually I am sure a method for properly using them will make a revolution.

[noahgeerdink]

Editing on this video was amazing! And yes logo design as become a way more refined process, I think it has actually become more difficult for the designer since we basically have less “graphic” to covey the same message and stand out. So we need to use every aspect of the logo design to effectively use our space.

Design is all about problem solving!

[jonnyconnoro]

you're wrong about gradients, theres been so much flat design over the past few years that we're seeing/going to see more and more gradients in design going forward. Design is just a pendulum

[feldon]

At this point, using any kind of Graphic Design Elements on the internet, mobile apps, icons, etc. is revolutionary counterculture.

[alexjclelland]

One thing I love about your videos (been binging your logo vids the last few days) is the length to content ratio. So many videos on youtube stretch themselves to the length that the algorithm likes without having the content to justify that length. I love that your videos are as long as they should be. It shows integrity on your part, thankyou for not wasting my time. Keep up the great work!

[MJRookieForge]

History is a revolving door and will always repeat itself. Doing a complex logo then going to something simple has happened before and happened again. But now there's a lot of people saying things are too simple (some of my clients included). Gradients aren't dead, they just "went out of style" until recently (e.g., Instagram, messenger, iOS and Big Sur, etc.) where they evolved, became more satisfying to the eye, etc. Things are still minimal logos, but we always move back and forth. A really good example is Pepsi and their logo. They started out really complex, simplified up until the 80s and early 2000s, then they simplified.

TLDR; it's a loop. An evolution of flowing water so to speak. It will never end.

[SonerMusic]

seeing fnatic logo in satori's thumbnail.. im like : what???

[NikHem]

The hate for oversimplified logos has kinda become a hip thing to do and many people just go with it despite having no idea what they‘re talking about. Yes, there are oversimplified logos. But altogether it‘s a good and logical trend

[peckafilm]

So basically "strive to be more creative by strategically killing the creativity of logos" for "optimization" 😂

[ksbbeta]

Makes sense why Google recently change their logo again, I believe brands that are tech will be the first set to embrace this movement.

[Jezhroe]

I like the fact that "there is a research" based design approach that this generation really has LESSER TIME consuming information on the internet which will be factor of your design process. Love it man, I can relate all the way. More of these insights <3

[skanka]

I think that as branding has evolved, logo designs have had less literal visual connection. Rather than trying to mimic it's product or services they are now adapting to the user and their platform. ie, no more chrome on the new car brand logos, instead, flat, simple line art that is easy to rescale on digital but still really easy to use on printed material. eg: VW, Audi, BMW, NISSAN.

[syedaafshannoreen]

Its sensational to see that you are becoming great. Whenever I get a notification from you I click without reading the title.😍

[beeroslava]

"No gradients" *looks at the Instagram logo and the new Messenger's logo on her phone* 👁️👄👁️

[ЕгорКарасик-ьу]

I personally like simple and tastful logos as long as they are not too oversimplified. The Steam logo is perfect in every way with it's cool blue-ish gradient background and the simple scheme-like foreground.

[mahmoodali]

I'm not a designer and I'm not taking it seriously to be a Graphic Designer because I'm a 1/2 programmer but I really like to watch your videos it makes me feel better, relaxing ... and more