How startups can beat large incumbents with Phil Santoro 💪 #shorts #business #entrepreneur

In this video, Wilbur Labs co-founder Phil Santoro shares how startups can leverage their unique advantages to beat incumbents and gain market share.

In the battle of startups vs incumbents, people commonly believe that big companies will always crush the little guy and claim the throne of digital disruption, but there’s something they’re forgetting. While it’s valid that big companies usually have more resources, large incumbents also have more to lose; they’re not so willing to take on risk. Startups, on the other hand, know that risk is a necessity if they ever hope to compete, let alone dominate.

Check out the full video here:
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In the Wilbur Labs Founder FAQ series, Wilbur Labs co-founders Phil Santoro and David Kolodny share founder lessons and knowledge to help other startups grow into successful businesses. Many of these frameworks have never been shared publicly – until now. Watch the full playlist for an education in funding, failure, weathering a downturn, product launches, technical skills, and much more.

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