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Introducing The Anita 365 Club - Founder, STEPHEN WILSON
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I HAVE BEEN THINKING ABOUT A NEW CLUB FOR OUR LOYAL CUSTOMERS FOR YEARS AND HERE IT IS THE ANITA 365 CLUB!
The way we embroider has changed dramatically. Years ago, if you wanted to purchase a design, you would have to travel to a store and pick from what they had or order it from a catalog. To fulfill orders, we had to ship a CD across the country. That’s just how it worked. That meant your inspiration would have to wait two weeks before starting your project.
For the last 19 years, we have released new products on the 1st of each month through the All Access book or retail partners. Since new releases were all very involved and delivered in printed form, we would plan most collections one year out. This meant they had to be finished three months in advance. To me, this was the same as waiting for something in the mail. When I create something new, I want to share it immediately! The Anita 365 Club will allow me to do this.
Instead of monthly releases, our new designs will come in drops. New designs will be added to the 365 Club and other parts of the website every few days. Once you’re a member, designs will be immediately added to your “Member Library” to download whenever you choose. I am also creating exclusive designs for club members that will only be available during that month and not available for sale. Those will disappear from the website the following month but remain available exclusively in your account forever!
Stephen Wilson
Founder,
Anita Goodesign, Inc.
The way we embroider has changed dramatically. Years ago, if you wanted to purchase a design, you would have to travel to a store and pick from what they had or order it from a catalog. To fulfill orders, we had to ship a CD across the country. That’s just how it worked. That meant your inspiration would have to wait two weeks before starting your project.
For the last 19 years, we have released new products on the 1st of each month through the All Access book or retail partners. Since new releases were all very involved and delivered in printed form, we would plan most collections one year out. This meant they had to be finished three months in advance. To me, this was the same as waiting for something in the mail. When I create something new, I want to share it immediately! The Anita 365 Club will allow me to do this.
Instead of monthly releases, our new designs will come in drops. New designs will be added to the 365 Club and other parts of the website every few days. Once you’re a member, designs will be immediately added to your “Member Library” to download whenever you choose. I am also creating exclusive designs for club members that will only be available during that month and not available for sale. Those will disappear from the website the following month but remain available exclusively in your account forever!
Stephen Wilson
Founder,
Anita Goodesign, Inc.
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