eTalks - The Secrets of Food Marketing

Think you aren't being fooled by advertising tricks?

Take a look at this so-called expert revealing food marketing's secret weapon.

-------------------------------

We would like to give a big thank you to all those who helped with the project and the individuals who assisted in bringing the project to life:
Cast:
Actress: Kate Miles
Crew:
Director: Edward L. Dark
Writer: Stephen Follows
Producer: Lucy Fazey
Executive Producers: Stephen Follows & Edward L Dark
Editor: Rob Garwood
Casting Director: Annelie Powell
Production Designer: Jenny Ray
Graphic Designer: Vincent Chatell
Stage Manager: Gareth Weaver
Costume: Giulia Scrimineri
Camera Operator: Steve Brook-Smith
Camera Operator: Anthony Gurner
Camera Operator: George Simpson
Sound Recordist: Sean Plunkett
Production Assistant: Lauren Allen
On Set Runner: Jessica Zuniga
Speakers and Performers:
Host: Tom Allen
Paleoanthropologist: Ella Murray
Astrophysicist: Ricarda Beckmann
Burlesque Dancer: Scarlette Belle
Shot on Location at: The Yard Theatre in Hackney Wick

[Evanz]

This woman was an extremely good speaker. One of the most powerful presentations that I think I've seen, and the audience's reaction is priceless.

[Brina]

even as a vegan, the ending phrase left me speechless
it all felt so sarcastic and...GREAT? love it, really.
thumbs up for that woman

[martabreijo]

"The power of willful ignorance cannot be overstated. This is systemized cruelty on a MASSIVE scale, and we only get away with it because everyone is preprared to look the other way"

This video never gets old.

[jesuislepluscool]

6:33 Her smile and her expression at the end makes the whole video so much more powerful. We can see how sorry she feels for the world, as she knows that nobody in the room is willing to admit that they themselves are actually the ones to blame. We know she was hiding her compassion for animals being mistreated, as she walked away swallowing her last words. It was glorious, I can't stop watching. Fucking brilliant piece of art.

[ashleycasey]

"The Power of Willful Ignorance Cannot Be overstated"

[RickClark]

Amazing how many commenters failed to grasp the sarcasm of this piece. "You" are part of the problem. Watch it again and pay close attention to the final 30 seconds.

[healthyveganlifetv]

This was absolutely brilliant. The audience was clearly NOT happy with the 'presenter'. What they thought would be a funny and entertaining sort of talk, suddenly turned into one that forced them to face an awful and uncomfortable truth.

[SnakeStormTV]

Such an amazing presentation! Sarcastic, humorous, to-the-point, professional. Her tone, gestures, facial expressions, and timing are impeccable. Great job, Kate Cooper!

[huangchristopher]

that's the most ironic "thank you" ever

[SeaOdeEEE]

"My job is to make people feel okay about cramming animals together."

My heart dropped when she said that.

[rosietilly]

Why are so many people saying how it's fake etc? Like it matters either way? The important part is that so many animals are being mistreated, and shouldn't be. End of.

[jongomm]

The ability we have to turn a blind eye to things seems cruel, but actually it's because we are compassionate beings that we need to be able to maintain a facade of ignorance. Right now there a animals suffering in farms, families starving in refugee camps, people still working at the Fukushima plant knowingly poisoning themselves to death, all kinds of horrible and tragic things happening. Try living your own life, performing any task at all, while remaining consciously aware of those things. Without selective ignorance, we'd all be insane. 

Ignorance is just the flip-side of compassion. However, there's a difference between being ignorant towards things you have no power to change, and being ignorant towards things you're contributing to. The trick is to notice that difference. That's why I'm a vegetarian. I'd recommend it, it's good for the soul. :)

[cindyb]

I love it how she just leaves the room and is so quiet! Thank you!

[michaelrichter]

The irony of using manipulative marketing to expose manipulative marketing burns!

[lisakirk]

This changed my life... It was the one thing I needed to see to become vegan... THANK YOU! 

[IxLove]

'the power of willful ignorance cannot be overstated', well said

[ClassicVideoss]

Even if you like eating meat you don't need a lot of it at all. We eat way too much of it anyway. Cutting back is a good first step.

[konraddobson]

“The greatness of a nation and its moral progress can be judged by the way its animals are treated.” ~ Ghandi

[AGamesCorner]

How I like it when they all stop smiling and laughter. The moment you realize each one of us has the power within.

[Trias]

The conclusion is a devastating summary of human nature and origins of all evil, not only that depicted in the video. Evil exists because everyone is willing to look the other way.