The AOV-Boosting Strategy That Completely Transformed This Landing Page

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In this episode of CRO Insights Ep. 80, I show you a complete before-and-after transformation of a landing page that increased our client’s average order value (AOV) and boosted conversions.

Watch as I walk you through:
- Top-of-fold optimizations to grab attention
- How we built trust with a policy bar and social proof
- The secret to increasing AOV by using product bundling and much more!

Timestamps:
0:46 - Added the notice bar
0:52 - Added the trust policy bar
1:10 - Optimized the Image section
1:17 - Included the logo within the image
1:27 - Enhanced the social proof
1:41 - Added the product selection boxes
2:06 - Added call to action ATF

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