'HARD CANDY' (2023) | Aaron Terence Hughes

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Talking about the reformulation of Hard Candy, available from 20th January 2023 8AM(GMT)

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#AaronTerenceHughes
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Aaron, this is a message of appreciation for your relentless efforts towards excellence. We see your guest appearances on Chris' channel - the way that you fearlessly call out perfumers whose output wreaks of corner-cutting profit motivations, unethical ingredients, and margins over memorability. We see how it visibly irks you because they are indicative of corporations acting in bad faith towards the public, and it creates dissonance with your core values of integrity and unadulterated artistic expression. We see your deep knowledge and discerning nose - how you are able to precisely pick apart the different strata of every perfume you inhale, with stylish hand acrobatics to boot. We see how you have wrestled with the frustrations of working with dysfunctional counter-parties, and persevered through those hurdles to push out your passion products across the finish line. Your attention to details such as the quality of the atomizer, the weight-feel of the bottle, the inspection of unicorn insignia, the insurance of ethical wages of those working for you, and the purity of the ingredients in your work - all is noticed, acknowledged, and appreciated. The distillation of these details about you amount to something which is truly one of a kind, and the community respects you deeply for it. We're here to support you in this launch and the next, both as a pioneer in the fragrance field, but equally important, as a person whose values are emblematic of the kind of ethos that should be elevated on a pedestal in the space, severing as the crowning example of what a perfumer with integrity looks like.

yanikjayaram
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If the ethyl maltol isn't whipping through the base I ain't buying 😂

ta
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I love the fact that when everyone else reformulates is to make it weaker and cheaper for them to make, while charging more. You do the opposite better and cheaper. Just shows you care about you product and you customer base. Bravo sir, bravo.

Papatroll
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Oh, Aaron, you just made my DAY!!! I was only able to get a 5ml; I immediately searched for a full bottle, the moment I smelled it on my skin. So of course it was sold out everywhere, wasn’t available on eBay, even.

I’m in the US, have an alarm set for the evolution tonight😉!!!!

thewafflez_
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Just seeing you talk about hard candy in previous videos made me want this so much. Your passion and love of this fragrance really grabbed me. Just ordered hard candy and the elixir to try and also ozone.
Thankyou so much aaron for switching me on to fragrances. 🤩

seandunn
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Thank you, Aaron for making this fragrance. This is fantastic, and the name fits. The citrus-lavender-vanilla-wood perfect balance that makes me just keep smelling my arm over and over again reminds me of when I wear Pegasus. (The balance of those notes is the same, the scents are very different.) This is an awesome sweet, spiced candy. I saw Aaron correctly identify the two Aventis strips with Chris and immediately subscribed. Watched many of his reviews and had to try what his brilliant nose was making. This and Hard Candy Elixir are the first fragrances I've tried in the Discovery box and I am completely blown away.

HorologicRannygazoo
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This guy’s fragrance’s are so unique. There is nothing else out there quite like what he has.
And the longevity is incredible!
Any of his fragrances last and project for hours! I mean like 16 hours and it’s still projecting enough for people to notice. This is true perfumery at its most finest!
If Tom Ford sold ATH stuff under his name you would pay $1000.00 a bottle. That is no joke. It’s that good!
Once you try Aaron Terrance Hughes line it’s over. The bar is instantly raised out of site and you’ll learn quick that there isn’t anything else out there quite like what he has.
I only wear ATH fragrances these days simply because it’s the best! Nothing else out there comes close in my opinion

joshledford
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This relaunch is going to rinse all the money that I’ve got. Although it’s good to hear that your fragrances will be more affordable than before due to the removal of firminish

Josh-itdn
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I'm so happy you made it sweeter. Now I can finish my OG sample and get this version.

CBlaze
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Got this in your discovery set and wearing it today, it’s so good! Basically putting my arm in my face constantly, 😍

JaimetheNomad
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Ethyl Maltol, always base whipping. This is on my to buy list for 23 😁🦄

virtusleather
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If I remember correctly, you stated once that Spanish Lavender was your favourite type of lavender (maybe with the introduction of Arabica). How does it differ from Bulgarian lavender ?

FerrariFRacer
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Never stop making it!! I stopped wearing HC because I thought it will be never made again

Grumpy
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If ethyl maltol is whipping through the base I know it’s amazing ❤

Trendy_Niche_Fragrance
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How many sprays should someone use to last the entire working day, Aaron?

YerDaGaming
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I very excited to test the new version of Hard Candy ☺️

TheTimeAfter
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My signature scent ❤!! Absolutely mad for it.

martysnarf
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If there's a new Oud fragrance in the near future, I'll be looking forward to that

Gorevek
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What are the mdma sprinkles in this? What effect do they cause?

cosmicclouds_
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I sent a quick email to you about getting this delivered to Canada. Dying to try it.

TilleyBradley
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