How to Market your Nonprofit | Part 03: Creating your Marketing Campaign

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If you operate a charity, a nonprofit or a social enterprise, you know how hard it is to sacrifice time to marketing your cause instead of getting out and making a difference.
In this workshop Ben will teach you how to market your nonprofit in the least amount of time. So you can get back to changing things for the better.
This is 3-part Marketing Bootcamp with Ben where he will show you how to create a marketing strategy for your cause. The workshop is absolutely beginner friendly and you don't need previous marketing experience to enjoy its benefits.
In part three, Ben will guide you through creating a marketing campaign in 2 weeks.

⏳ TIMESTAMPS
00:00 Reviewing marketing funnel (submitted by attendees)
03:17 How do you grow your revenue as a nonprofit organization
03:52 Who should you create content for
04:40 How to create a marketing campaign
05:44 What is lean marketing
07:15 Creating a 2 week marketing campaign
17:23 How to brainstorm content ideas
22:41 Best time to post content on social media
23:38 How to measure your content performance
26:50 Q&As

💡 WHAT YOU'LL LEARN
► How to apply LEAN methods to your marketing campaign
► How to create a marketing campaign in 2 weeks
► How to brainstorm content ideas to publish on social media
► How to measure if your content is working on social media

This video is the first episode of a 3 part webinar series on How to Market your Nonprofit Organization.
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CANVA SPACE WEBINARS
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⛏ WEBINAR PLAYLISTS FOR YOU TO KEEP LEARNING:

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Happy designing ✨

[leegraciehonduras]

Thank you Ben and Jess and the folks at Canva for these webinars!!!! They are so very helpful in learning Canva and using the marketing strategy.

[galgopod]

Really enjoying this course...Ben and Jess thank you both for keep it moving at a nice pace while keeping it simple!! Hopefully I can generate more AWARENESS for my charity.

[PamBrossmanChannel]

This was so helpful going to try some of these in my business. Thanks for sharing.

[foodtechiesfinland]

Is it possible to get a copy of the presentation/workshop materials? We were unable to make it for the live webinar and would like to go through the exercises on our own.

[planetlyrics]

Hello, I wanna ask. I use pro and free elements from Canva for my youtube videos, is that okay? are they copyrighted?