Highlights | Thar ROXX, World Premiere

Here's what went down at the Thar ROXX launch at Kochi. In case you missed it, hear Mahindra leadership talk about the brand, design, engineering and product story behind 'THE' SUV.

0:00: Introduction
1:03: Brand Story
4:10: Design Story
7:30: Engineering Story
14:38: Interiors
16:50: Features
19:57: Variants

#TharROXX #THESUV
#ExploreTheImpossible