Personalizing Apollo.io Sequences Using Dynamic Variables and Conditional Logic

In this video, I demonstrate how to use dynamic variables and conditional logic in Apollo to tailor your messages to different personas and companies. I explain how to use if-else statements and show examples of how to customize your message based on company size. By using dynamic variables, you can create personalized and targeted messages without the need for multiple lists and segments. This video provides a basic understanding of how to implement dynamic variables and conditional logic in Apollo.

[zaidfanek]

how do you create the custom fields? is that a paid feature, or available for all?