🚨 FLASH: NHL Adds Utah Team, Puts Coyotes On Hold

Utah is getting an NHL team next season and the Arizona Coyotes have played their final game. But this is not the straightforward team relocation you might be expecting.

Plus, see how the Atlanta/Winnipeg relocation timeline in 2011 could inform the move from Tempe to Salt Lake City.

▪️ CHAPTERS ▪️
0:00 – Intro
0:22 – Utah Joining NHL
2:34 – Atlanta/Winnipeg Timeline
3:43 – Utah Name Trademarks
5:02 – Coyotes Forever

The FLASH REPORT is an Icethetics Original Series that delivers breaking news and announcements in the world of hockey design.

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[Gabriel_Rojas_Arena]

This is called the "Cleveland Browns Situation"
If the Coyotes return, then Salt Lake and the Coyotes are an instant rivalry

[theblueoctopus]

Not having a nickname for their inaugural season is beyond stupid. They have the rest of April, all of May, June, July, and August to come up with an identity for crying out loud.

[patonpodcast]

Buddy got 23.8k views in 3 minutes. Good work!!

[TrikYodz]

I was literally only a yotes fan because of those little keychain hockey guys. I got him in a coin-turn capsule machine, and fell in love with the design as a kid. ever since I always rooted for the desert underdogs. It was heartbreaking to see, you're absolutely right.

[SGTTastyWheat]

The Utah Raptors, like the dinosaur discovered in the state just feels like a slam dunk name

[elbowache]

I could see them taking inspiration from the newly redesigned Utah flag, which at its center has a hexagon containing a beehive in two very nice hues of gold and navy blue. Frankly, that center emblem could be a jersey crest on its own.

An apiary theme could be really cool. Utah Buzz, Utah Stingers, Utah Swarm. The stadium is nicknamed the hive. The crowd makes buzzing sounds.

Regardless of team name, I could easily see a light golden yellow (like honey), contrasted with a grayish sky blue. Like Moab in the morning light.

[midnightman]

I got my French friend into hockey after seeing a coyotes game. He bought a jersey to take it back home where his friends and family loved the kachina logo for being unique compared to other nhl logos which they found some as corny. My friend was sad to hear about the relocation because it got him to follow hockey and become his second favorite sport. While the coyotes don’t regularly entice non-hockey non-native people with their on-ice performance, it’s their jerseys that gets people’s attention.

[andrewyablonski]

I'm very excited about this. If you ever find time to update the daily concept blog, I'm sure you could do a whole month of speculation on it.

[tintinsimon]

I am so sorry and sad for Coyotes Fans. You deserved and deserve so much better than what management and the NHL as the whole have provided you. Being from Europe, the concept of relocation has always struck me absurd. Now i realise just how brutal it can be.
I wish Coyotes fans much joy in the future, and for Hockey to find its way back to them

[KevinQ]

I would love for them to use the purple of the retro Jazz uniforms.

Utah Yeti could be dope. If anything I hope they bring out a unique colour like Seattle and Vegas did.

It sucks for AZ fans, but I think the NHL gave that 5 year window knowing full well Meruelo won’t be able to build an arena. If it comes back, it will be with someone else since he’s a huge reason for them leaving.

[realjamesbowned]

I can see a future where arizona and atlanta get a team back before Quebec does.

[stokervu]

Great video as always. Hopefully the concept section of the website can focus on some Utah designs. Also, your retrospective of the Coyotes brand could highlight some of the great work features artists have contributed to icethetics over the years.

[cowboyd]

Two things, 1 I hope that the NHL holds the rights and history to the Coyotes but has given Meruelo the right to use them if the team comes in for 5 years. And if he can’t I hope that if someone else wants to do it they could use those logos. Also now is a good time as any to return the Jet’s part of the history back to Winnipeg. It’s a win win for everyone.

[DavidHee]

Thank you for making this video and adding clarification. Too bad they can’t have Utah Grizzlies or Salt Lake City Golden Eagles.

[KevynKing]

Utah Raptor(s) is my pick, mostly cause I love dinosaurs almost as much as I love hockey and since the Utahraptor is actually a thing, it'd be perfect. I'd also love if they used purple since there's a severe lack of that in the league - but I don't know if the Smiths would want to own a team that uses purple and the name Raptors, since they own an NBA team too.

[TheoriginalQward]

Utah Fossils. Tan and sky blue uniforms. Thats my call.

[JaredtheRabbit]

I wish this was how the Jets were treated when they moved to Phoenix in 1996.

[jacobwagner]

Utah Rattlers - Forest green, gold and black. Green and gold pays homage to the Golden Eagles of old. A rattlesnake logo would be cool, and they are very prominent snakes in the state.

Plus imagine selling little rattles for the crowd to shake in big moments. When the other team gets a penalty, have 17000 people hiss at them on cue from the video board. You get buy in for doing gimmicks like that

[RickFarmer_WPG]

Not sure it's been mentioned but an aspect that helped expediate the move from Atlanta to Winnipeg was the fact that True North already had a staff (Moose) in place to help in that move.

[BravePip]

There was the Washington Football Team while they were in transition from the Redskins to the Commanders, so there is recent precedent in North American pro sports for a team not having a team name for a season