[NEW!] Using Calculated Metrics in Google Analytics 4 (GA4)

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Need a Calculated Metrics in Google Analytics 4, in this week's "Workshop Wednesday," you'll learn how to create Calculated Metrics and use them in your reports.

Join the Measurement Marketing Academy:
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  2. beyond basics
  3. measurement marketing
  4. measurementmarketing.io
  5. workshop wednesday
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Комментарии
Автор

Is calculated metrics still being rolled out? It's available in some properties and not in others (admin in all)

dtps_champion
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Thank you for this demo, it is really informative. But please, be aware that "Returning Users" is NOT Total - New, since within some report's time span (and we always do reports within some time frame) some user can be BOTH New and Returning. How come? Because that's a property of someone's session and not a User scope. If I first come to a website on Monday, I am a New User, but if I come back on Wednesday, I am Returning. Now, if we are looking at the report from Monday to Friday, there will be:
- 1 New User
- 1 Returning User
- 1 Total User

robertpetkovic
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I like your videos but the audio quality is lacking.

dtps_champion