INTERIOR EXTERIOR 2019 Nissan Juke Nismo RS

INTERIOR EXTERIOR 2019 Nissan Juke Nismo RS

The Nissan Juke was well ahead of its time when it launched in early 2010. Back then, making a quirky crossover was not the obvious choice it is today, but rather a bold gambit carrying significant risk.

One of the reasons so many brands offer design-led small SUVs today – Toyota C-HR, Hyundai Kona, Mazda CX-3 to name a few – is that Nissan showed the world how popular they can be.

If you make something people either love or hate, you’ll either get their attention or their money. It’s apathy that’s to be avoided.

Almost a decade on, and Nissan has sold about 1.5 million Jukes, the lion’s share in Europe (it’s made in the UK), and the well-overdue second generation model is poised for a world premiere any minute now. It enters a world it helped define.

For whatever reason, though, the Juke has never been all that popular in Australia. It arrived belatedly in 2013, and has eked out about 10,000 sales over five years, fractional averages next to its aforementioned rivals.

Price, powertrain and age factors all conspired against it, as did the presence of the more predictable and sensible Qashqai in Nissan’s ranks. Despite this, the company has decided to see this first Juke iteration off in style.

And so we have the hotted-up Juke Nismo RS, the third product from Nissan’s storied motorsports division sold locally since its modern rebirth, alongside the 370Z version and GT-R supercar spinoff. Just 240 units will be sold, making this car something of a rarity.

INTERIOR EXTERIOR 2019 Nissan Juke Nismo RS

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