Ask Michael Anything and 3 Tips to Drive Client Expansion

In this episode Michael Haynes, SME Business Growth Specialist answers the following questions:

➡️ How to create personalized service offerings?
➡️ How to satisfy the skills and knowledge required to provide expanded service offerings?
➡️ How to identify what new service offerings be provided?
➡️ How to educate clients and prospects on a firm’s new offerings
➡️ What are possible options for expanding a firm’s services?

In addition, Michael provides a deep-dive on his 3 tips:

Client Expansion must be a CROSS-FUNCTIONAL-not left to Marketing and Sales
Implement an Account-Based Strategy for your key target clients and account
Establish a “Listening” Program to understand client and prospect needs