Augmented reality & your perspective: Andrew Couch at TEDxStLouis

Andrew Couch of CandyLab, an Arch Grants recipient, explains that we are curious creatures and how that curiosity can be piqued by augmented reality and gamification to maximize our relationship with companies.

TEDxStLouis was held at MX Movies in downtown St. Louis, Missouri on 9.19.13.

In the spirit of ideas worth spreading, TEDx is a program of local, self-organized events that bring people together to share a TED-like experience. At a TEDx event, TEDTalks video and live speakers combine to spark deep discussion and connection in a small group. These local, self-organized events are branded TEDx, where x = independently organized TED event. The TED Conference provides general guidance for the TEDx program, but individual TEDx events are self-organized.* (*Subject to certain rules and regulations)

[queuesnake]

These just keep getting better and better.

[dragonfiremalus]

That was a pretty lame talk. He ended up saying just about nothing, and the "demo" was all poorly done fake crap, not augmented reality at all. Not to say that the actual tech doesn't work, just that his presentation was terrible.