Spot Conceal with UnCoverup Concealer ✨ RMS Beauty

Less is more when it comes to under eye makeup, try spot concealing with UnCoverup Concealer + let your natural skin radiate.

Get The Look:

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In our quest to create groundbreaking clean beauty with skin-loving ingredients and undeniable expertise, our standards are high—and have been since we launched in 2009. A pioneer of the clean beauty movement, Rose-Marie Swift is the founder and the spirit of the brand. A master makeup artist for over 30 years, her lightbulb moment was realizing that cosmetics could be made with better, safer ingredients while simultaneously making women more beautiful. Bold, authentic and unwavering in her quest for innovative clean ingredients that perform, she launched RMS in 2009 to clean up the industry and set a higher standard for beauty. #rmsbeauty #cleanbeauty #IYKYKrms

Skin-Loving Ingredients
Our products are formulated using raw, food grade, certified organic, wildcrafted and naturally derived ingredients. We are also in constant pursuit of new technologies to up the clean beauty ante and provide even greater efficacy and innovation, and they must always meet our rigorous safety standards and testing.

Let’s get social:

[babyshark]

This is the only person I want make up advice from

[aqhasassy]

Nice to have advice from a mature lady instead of a 16 yo tiktokker w flawless skin.
I like her. I’m 72.

[jill]

I'm 75 ...i just saw this. This is what i need at this age. So glad to find someone who gets us.

[firkalali]

This is called aging gracefully. All natural. Beautiful.

[chaeyoungsstrawberryfarm]

It makes me so happy to see older girls loving this lady and feeling like they get genuine advice. It’s nice to see girlhood living on forever, no matter what age we are:)

[itmattersnot]

FINALLY! A MAKEUP VIDEO THAT ISN'T A 12-20 YEAR OLD TALKING ABOUT THE 7TH LAYER OR HIDING HER "FLAWS"!! 👏

[nono_noxx]

Oh my she is gorgeous. Those eyes are a dream to paint, i bet. From someone with hooded eyes, having that visible canvas is just ❤

[victoriaclemente]

The skin. The glow. The eyes. Such a pro.

[kristinkastern]

She is so beautiful even before putting on makeup.

[charlottewhite]

WE would love to hear more from this beautiful Woman!!

[rb]

A beautiful, confident woman who knows her stuff. I love it. This is my kind of “influencer.”

[jeanetteemanuel]

Would love to see like a whole look and tutorial from this lady. More like a bunch of them.

[disan]

I just purchased the "Un-cover" Concealer. It works great as an eyeshadow primer as well. if you have discoloration on your lids, it helps your eyeshadow color pop.

[triciat]

I’m 52 & this is who I’m interested in learning from. Shes been there & knows! I also always do concealer after for the same exact reason. 💖 Thank you for your honesty!

[jhhqfku]

She’s absolutely gorgeous even without makeup! ❤️

[ER-uyct]

Thank you for showing how to apply makeup for more mature skin.

[cathygould]

Her eyes look like my grandmother's. She was stunning, very high fashion. She died in 1981 and I miss her so much🥺❣️🤷🏽‍♀️❣️

[aloe]

*I don't even know your name and I'm a FAN*

[LLxo]

I often give my beautiful 71 year old Nan makeup and skin care advice, since we are in a time where women are told we need so many products, so many steps before we even put on our makeup..many of us are confused and overwhelmed. Its refreshing to see a mature woman giving advice ❤ our Mother's and Grandmother's need tips and tutorials too! They lived in a simpler time where your hair was well kept, you had a beautiful lipstick, and a night cream. Nowadays its hard to keep up with the times and the unrealistic routines. From my experience, a good moisturizer is key, a good foundation, concealer, setting powder & brushes I would splurge on..whereas lipstick and mascara I would be more savvy 😊

[Kiwi--nkdq]

I’d rather take advice from this lady than those self obsessed do-called influencers nowadays ❤