'The Rippaverse is Failing, OMG!!!' | Type 'Bidness' in the comments!

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The Rippaverse is failing” — or so they say. In this video, I break down the truth behind the numbers, the business strategies that keep us profitable, and the misconceptions people love to spread. Whether you’re an independent creator or just curious about how The Rippaverse really operates, this is a deep dive into the business side of things — scaling, revenue diversification, consumer habits, and why surface-level numbers never tell the full story.

I’ll also share some key lessons for indie creators on how to build a sustainable, scalable business without getting caught up in vanity metrics.

Subscribe to my Creator Bidness channel for more breakdowns like this and insight into running a successful independent brand.

Thanks for watching — now, let’s get into it.

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Did some people seriously expect every campaign to make 3.5 Million?

jeremyrivera
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You can make $1.2M on one project, and they'll say you're failing if you make $1.1M on the next

failpip
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It's like Rippa knows how to run a bidness while others don't.

isthatsome
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The Rippavers has failed so hard that it ended up the booth three times a normal size and was being constantly swamped at megacon in 2025 that's some crazy bidness.

carlanderson
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This is why people shouldn't put all of their efforts to see the perceived downfall of someone they don't like.

donnellboykin
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This is literally normal for every new company or business in general. They make their debut, make insane numbers in the beginning, and then their audience settles in. It’s unrealistic to expect a new business to break milestones with every new release.

Bidness

SubliminaIMessages
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Dude made 3.7m on his first book... that's crazy successful.

Geminias
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That was a lot of words to say that your sales have transitioned from blockbuster numbers on one or two items into regular content output at lower volume per item. Profits may be a big part of the motive, but you chose this product type for artistic reasons, too. You were never going to get everyone who sampled to buy every item you make. Anyone expecting that is a fool. So now you have approaching a dozen comic stories in motion and have built a dedicated fan base. You're right where you always hoped to be. Congrats, man -- and keep up the good work.

robertthomas
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Bidness.

Now let's see, you are failing because your prices are too high, also you are failing because you keep lowering the prices.
Failing because some titles were (supposedly anyway) late, and failing because you deliver on time.
Failing because you don't have enough titles, and failing for having more titles.

Now I'm not the sharpest of knives, but I'm detecting a pattern here.

Maybe all my projects fail like this!

AlbanAwan
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Bidness. I have bought a comic in over 20 years (since I was a teenager) now I’ve become a solid Rippaverse customer. And am not going anywhere. From Isom 1, 2 and 3 (preorder) as well as Yaira 1 and 2 (preorder) and Alphacore 1 with Bloodruth 1 arriving at the end of the week.
All I can say is thank you for what you have brought to my world over here in Aus, Eric.

Ps. Also forgot to mention also got AC blue and green for my youngest and she absolutely loves them

WhiskyNova
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I think the idea you had at Megacon about using Rippazine to test drive Indy creators is a great idea and you should do it!

Zerodark
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Some people wait for preorders to end or for collected volumes.

Adrianstreet
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The Rippaverse could have made 999 million dollars on every project; and these losers would still claim it was failing.

PatrioticSam
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I liked EVS, and it took me a while to realize what a scum bag he really is. When all you got is trying to shred and throw shade at those trying to do something, it is worse than nothing. Disgusting. Continued success, Rippa.

Zeromusicmm
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The business education Rippa dropped on this is amazing. Going to have to replay.this a few times over.

UrbanNoizeMusic
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Man I'm Really Glad You Do these Videos Good stuff, This Is Fire

TheThinkening
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Bloodruth #1 came to my door not 5 minutes ago. It was packaged carefully.

CineG
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Those same individuals are wasting time rage streaming for 5 to 6 hours every day obsessing over you and being late with books multiple years late they still haven't delivered to their backers.

Tridnt
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Isom (the superman of the rippaverse), alpha core (the captain america), yaira (the wonder woman aquaman) horseman (the punisher) bloodruth (the dr strange) and polymath (the tech genius of the team). Now we need a Hulk and a flash.

NeterRafi
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Every day that you continue to grow, shows the success of Rippaverse. Skys the limit brother!

PrimeAnimationsOfficial
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