JERMYN STREET, LONDON | THE NIRVANA OF MENS STYLE (2022)

In this video our host takes a leisurely stroll along Jermyn Street in the St James area of Central London, the Mecca for the world's most stylish men.

Don't forget to check out my Instagram feed for daily chap updates: chapsguide

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Equipment used in this filming of this video (Amazon links):

#chapsguide #ashjones #mensstyle

[viclucyzia]

I think it's the only place in the world dedicated especially to men's sartorial style. In other cities you find one or two stores for gentlemen but mainly it's woman's style on what its being focused on. On your next trip drop by at Saville Row and also at James Smith & Sons - oldest umbrella store in New Oxford Street.

[robertp.wainman]

A lovely video of a priceless street! I used to think that purchasing expensive traditional makes would guarantee long lasting I've been very disappointed by both a Burberry raincoat (The two colours 'ran' into one another the first time it got wet!) and a Barbour jacket (Soon developed several small holes) - which I doubt would have happened to mass market equivalents at a fraction of the price. Can't fault Floris worn Elite for many years!

[williamdavies]

Just found this channel!. Top notch tbh. When i lived & worked in london back in the late 60’s, ronson lighters had a walk in repair shop in jermyn street. I took a lighter in there for a fettle up. Then went along to taylors for a shave.
The shave parlour was toward the rear of the emporium. Fabulous shave, it was a hot summer day, the skin felt so cool & refreshed upon going outside.
Keep up the good work, much enjoyment to be had from viewing.

[b_altmann]

Floris is also mentioned in a James Bond novel as something that 007 uses. Ian Fleming was one of the first to use product placement, I think. He also mentioned Rolex, of course, and Dunhill lighters.

[cesarerossetti]

Mi mancano molto i miei viaggi a Londra, la magica eleganza di questa città.
Ti ringrazio per questi video e ti mando un grande saluto dall' Italia.

[yoricirving-clarke]

Charles Tyrwhitt shirts (and all their garments) are first class! £140 for 4 shirts is an absolute steal, and you can get better deals in sales! Their knitted stuff is top quality too! And, having recently bought a bottle of Blenheim Bouquet, a Floris fragrance is next on my list! :)

[cv]

I bought an Aquascutum duffle coat as a gift to my sister when I was living in London in 2004. Still in perfect condition.
I also managed to buy for myself a trench coat, just before they went bankrupt. Excellent piece! Pity that they did not survive.

[Maverick]

A wonderful walking tour Ash, very well presented.

[jaimezamudiomendez]

Algún día iré a visitar ese gran y maravilloso país.
Y comprar en la calle Alemana
Gracias por el viaje turístico.

Saludos desde y

[well-blazeredman]

Good video, Ash.
Just looked at the F&M breakfast menu: surprisingly reasonable.

[ibexdnb]

I love this world. I am definitely no chap but i am extremely intrigued by the lifestyle.

[lucianobasil]

Sir first of all, I want to tell you that I love your videos a great deal.Second of all, I would like to thank you for this tour around London because I lived there in 1987 and 1989 and I had such great time there.Thank you very much indeed

[alexscoolreviews]

Very nice b roll footage in the beginning

[sumethamornjaruchit]

Thank you for your advice and walk tour. This helps us while we are in London to do good great shopping items.

[philipklink]

Nice to see Jermyn St again after a 3 year absence from London. Thanks for the tour Ash, it brought back some happy memories. I must admit to not being a huge spender on my various trips to the street. I used to love seeing all the goods, colour combinations etc. just to get ideas. I do look forward to when I can next get back and spend a few hours there again. Cheers! Phil

[MarkStark-dxdm]

What a lovely tour of Jermyn St.
I would love to go there, if I ever won the lottery Ash.

[barrysanaloginsights]

Ash on location!! Brilliant video to watch on a Saturday morning whilst I sip my English Breakfast tea :) Thanks Ash!

[presumablysteve]

Wonderful stuff!

When I do eventually win the lottery (can't be too long now) then Jermyn St. is destination number one.

You are hereby cordially invited to be my tour guide

[deshave]

Brilliant tour, Ash. Thank you for posting.

[adamc]

This is the ultimate channel for gents .
Pure style from head to foot . This man speaks my thoughts . And ultimately my style .
We should learn from this man .
A brilliant channel!