Inside The First Amazon Go Store

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Here's what it's like inside Amazon's cashier-less store. Amazon Go has no checkout lines, cashiers, or registers. The store is located in Seattle, right near Amazon's campus.

They sell prepared foods and grocery staples. There's also a small selection of beer and wine.

You use the Amazon Go app to enter the store.

Here's how the entire process works.

Customers enter the turnstiles by scanning a QR code. Anything you pick up is added to your virtual cart. Any items you put back will automatically be removed from your cart. Once you finished shopping, you can walk right out.

No cashier needed. Your Amazon account will automatically be charged.

But how does Amazon make sure no one steals anything?

Amazon Go uses cameras and high-tech sensors. The combination of cameras and sensors keeps track of where the items are located. However, the technology isn't perfect, as some YouTubers have proven.

Currently, Seattle is Amazon Go's pilot location.

Will walk in and walk out stores be the future of retail?

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Oh god imagine if a kid wants candy and when the parents say no the kid just puts it in his pocket and it gets charged to the Mom's card

MaherandIbrahimsAvengers

An amazing shopping experience. but i love the interactions between customers and cashiers. it makes the stores more hospitable

profabril

It’s like humans are trying to steer away from human interaction as much as possible.
And if this expands throughout the country, what’s going to happen to people who work in current grocery stores?

kevtheman

This store is for those who don't wanna do small talk with the cashier or hear whatever charity or promotions the store is having, basically you get your shit then you get out of the store.

dt

When you have to wait in line to enter a store designed to not wait in a cashier line.
EDIT: Yes, I know the line is because it's the only Amazon go store so far. It's just a joke.

CarlosRodriguez-bspg

Late, like 30 years late. I experienced this kind of store in Asia, specifically in Japan and South Korea at least over a decade ago. If you're a tech head and want to know what's coming to the States, just spend some time in Asia. 🙌🏾

unaffiliatedwealth

people wanted $15 an hour minimum wages so here it is. just get rid of the minimum wage jobs and you dont have to pay people $15 an hour to scan items and put them in bags. brilliant idea. i cant wait until they put Walmart out of business which employs the most people in the US...

KMAN

My only question is how the sensors work? Imagine if I scanned my phone and then got in to the store and switched my mobile data and phone off and then grabbed the stuff and left, it will still keep track?

namishshaikh

I went there for the first time yesterday and was amazing! I will go back many more times!

DavidTerrellPhD

What happens if the phone dies in the midst of shopping?

RedQueenOfficial

Some people who are cashiers are probably watching this video and scared about the future of their jobs!

jemuel

so they moved the lineup outside of the store now instead of inside, genius lol

bartoski-ag

I was excited for this place but it's crowded with a ton of people so might as well just go to a regular grocery store and put up with those people either way

armjustarm

I foresee one of two possibilities:
1) Either this fixes all our shopping needs and all those concerns about automation was needless fearmongering, or
2) Their concerns were real, and this will just accelerate public awareness of how automation might be a real problem

In either case, I think this is moving in a good direction :D

JM-usfr