Marketing Cloud Account Engagement: Use Sales Emails and Alerts | Expert Coaching

Get up and running with Sales Emails and Alerts, a paid add-on feature available to Marketing Cloud Account Engagement (MCAE) customers.

In this video, review steps that MCAE and Salesforce admins must take to get their teams up and running with Sales Emails and Alerts.

We’ll cover:
- When and why to use Sales Emails and Alerts
- Core features and capabilities
- Technical setup
- How to launch your first email campaign and alert
- Recommended next steps and resources

0:00 Intro and Overview
0:14 Learning Objectives
0:28 Sales Emails and Alert Features
4:43 Demo: Set Up Sales Emails and Alerts
7:52 Demo: Launch a Campaign
9:33 Demo: Create a New Alert
10:51 Recap and Outro

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Implement: Account Engagement: Use Sales Emails and Alerts
Salesforce is a customer relationship management solution that brings companies and customers together. It's one integrated CRM platform that gives all your departments — including marketing, sales, commerce, and service — a single, shared view of every customer.