Act-On Marketing Automation Software Spotlight

Act-On’s powerful cloud-based software focuses on two primary areas: MAP and Inbound. With Act-On MAP, organizations can coordinate their online marketing efforts to generate higher quality leads. Through tools that enhance email marketing, track website visitors, and manage leads, Act-On MAP provides a simple, yet powerful, automated solution. This software boasts a suite of tools that increase an organization’s likelihood of closing online leads. Act-On inbound is a complete software that excels at SEO, maximizes the value of online content, and enhances segmentation. Both Act-On MAP and Act-On Inbound can be used individually or with each other.

The business technology marketplace is diverse, and most buyers struggle to determine which options are best for them. At TechnologyAdvice, we don’t think this should be such a challenge. That’s why our team is dedicated to creating quality connections between buyers and sellers of business technology. We help buyers make well-informed purchase decisions through comprehensive product listings, industry analysis and user-generated reviews. In addition to serving buyers, we work with vendors to grow their customer base through our unique demand generation programs. These programs improve product awareness by placing matched solutions in front of their ideal customers.