Nonprofit Business Plan - Creating Your Mission Statement

A nonprofit business plan needs to include a mission statement that clearly articulates a nonprofit’s purpose. This includes who or what will benefit from your work, and how your organization will fulfill that purpose. By pushing yourself to create a mission statement and business plan, you will refine your ideas, test them with other people, and inspire those involved in your startup. In this video learn the basics of mission statements and why they are of critical importance.