Digital Marketing Course in 7 Hours | Digital Marketing Tutorial for Beginners [2024] | Edureka

🔥Edureka Digital Marketing Course
This Edureka 'Digital Marketing Full Course' is a complete guide to learning Digital Marketing from scratch, which covers in-depth knowledge about different concepts of Digital Marketing, Types of Marketing, SEO, and Career opportunities in Digital Marketing. This Digital Marketing tutorial is ideal for beginners and experienced professionals. Below are the topics that will be covered in this Digital Marketing Tutorial for Beginners:
🔸 Module 1: Introduction to Digital Marketing
0:00 Introduction
4:06 What is Digital Marketing?
5:53 Digital Marketing Trends
13:13 Importance of Digital Marketing
17:57 Top reasons to learn Digital Marketing
24:48 Channels of Digital Marketing
25:28 SEO
31:18 PPC
37:18 Content Marketing
42:58 Social Media Marketing
52:48 Email Marketing
56:58 Google Analytics
58:58 Conversion Rate Optimization
🔸 Module 2: Search Engine Optimization
1:06:24 Why do you need SEO?
1:11:50 What is Search Engine Optimization?
1:21:40 Types of SEO
1:34:20 How does Search Engine work?
1:42:17​ Tactics and Methods
​1:49:38 How to optimize Keywords?
​1:53:50 Title Optimization
​1:58:04 SEO Tools
​1:59:40 Guidelines
2:04:40 What is On-Page SEO?
2:04:50 Importance
2:06:20 What are On-Page ranking factors?
2:12:00 Proper insights about On-Page SEO
2:14:00 Best tricks and practices
2:17:40 What is Off-Page SEO?
2:18:40 Importance
2:19:50 Link and Non-link related Off-Page SEO factors
2:24:21 Backlinks
2:25:01 Off-Page vs On-Page SEO
2:25:51 Benefits
🔸 Module 3: Paid Marketing with Google Ads
2:27:01 Concept of Advertisements
2:34:01 Concepts of Paid Search
2:38:17 AdRank
2:44:27 Quality Score
2:50:27 Quality Score Example
2:51:27 Types of Search Queries
2:51:37 Navigational Search Queries
2:52:47 Informational Search Queries
2:53:47 Transactional Search Queries
2:55:47 Why Google Ads
2:56:51 Business Goals
3:03:11 Search Ads
3:04:01 Google Search Network
3:04:51 Google Ads Account Structure
3:05:31 Keyword Match Types
3:07:35 Google Ads Interface
3:07:55 Display Ads
3:10:50 Display Ads Targeting options
3:16:06 Video Ads
3:17:59 App Ads
3:19:28 Shopping Ads
3:21:18 Metrics for SEM
3:28:59 Introduction to Google Ad Sense
3:31:29 Types of Ads
3:41:00 How does AdSense work?
3:43:20 Getting paid AdSense
3:44:59 Methods of Payment of AdSense
3:55:14 Metrics of AdSense
4:00:34 Managing Google Ads
4:01:04 Steps for setting up Paid Campaign
4:01:46 Identify Measurable Goals
4:03:16 Google Keyword Planner
4:15:39 Views Ads in Data Analytics
4:17:49 Multi Chain Funnel Report
4:19:49 Optimization
🔸 Module 4: Social Media Marketing
4:32:32 What is Social Media Marketing
4:34:42 Pillars of Social Media Marketing
4:37:42 Social Media Marketing Tools
4:39:52 Social Media Tips
4:42:22 How to choose the best platform?
🔸 Module 5: Affiliate Marketing
4:43:22 Understand Affiliate Marketing
4:47:12 Key Terminology
4:58:46 How does Affiliate Marketing works
5:0:26 Setting up Affiliate Marketing as Merchant
5:04:42 Setting up Affiliate Marketing as Affiliate
🔸 Module 6: Digital Marketing Planning & Strategy
5:16:05 Why Digital Marketing Plan is necessary?
5:19:01 What is the structure of a marketing plan?
5:28:21 How to make an effective marketing plan?
5:32:43 Best practices
5:35:38 Why do you need a digital marketing strategy?
5:35:58 What is a Digital Marketing Strategy?
5:36:48 How to get started?
5:40:36 Key points to note
5:42:43 How to structure a Digital Marketing Plan?
5:47:21 Tactics to tackle the challenges
🔸 Module 7: Create an IDM Campaign
5:54:31 Need of IDM Campaign
6:00:23 Challenges in IDM
6:05:21 Integrated Digital Marketing Strategies
6:13:16 Examples of IDM Campaign
🔸 Module 8: Digital Marketing Career
6:20:05 Who is a Digital Marketer?
6:24:09 Why choose Digital Marketing?
6:29:17 How to become a Digital Marketer?
6:34:48 Beginner-level Interview Questions
6:52:37 Executive-level Interview Questions
7:12:11 Managerial-level Interview Questions

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#Edureka #EdurekaDigitalMarketing #DigitalMarketingFullCourse #DigitalMarketingTutorialForBeginners #digitalmarketingtutorial #digitalmarketingtraining

[edurekaIN]

Below are the topics covered in this Digital Marketing Certification tutorial video:
🔸 Module 1: Introduction to Digital Marketing
0:00​ Introduction
4:06​ Introduction to Digital Marketing
5:53​ Digital Marketing Trends
13:13​ Importance of Digital Marketing
17:57​ Top reasons to learn Digital Marketing
24:48​ Channels of Digital Marketing
25:28​ SEO
31:18​ PPC
37:18​ Content Marketing
42:58​ Social Media Marketing
52:48​ Email Marketing
56:58​ Google Analytics
58:58​ Conversion Rate Optimization
🔸 Module 2: Search Engine Optimization
1:06:24​ Why do you need SEO?
1:11:50​ What is Search Engine Optimization?
1:21:40​ Types of SEO
1:34:20​ How does Search Engine work?
1:42:17​​ Tactics and Methods
​1:49:38​ How to optimize Keywords?
​1:53:50​ Title Optimization
​1:58:04​ SEO Tools
​1:59:40​ Guidelines
2:04:40​ What is On-Page SEO?
2:04:50​ Importance
2:06:20​ What are On-Page ranking factors?
2:12:00​ Proper insights about On-Page SEO
2:14:00​ Best tricks and practices
2:17:40​ What is Off-Page SEO?
2:18:40​ Importance
2:19:50​ Link and Non-link related Off-Page SEO factors
2:24:21​ Backlinks
2:25:01​ Off-Page vs On-Page SEO
2:25:51​ Benefits
🔸 Module 3: Paid Marketing with Google Ads
2:27:01​ Concept of Advertisements
2:34:01​ Concepts of Paid Search
2:38:17​ AdRank
2:44:27​ Quality Score
2:50:27​ Quality Score Example
2:51:27​ Types of Search Queries
2:51:37​ Navigational Search Queries
2:52:47​ Informational Search Queries
2:53:47​ Transactional Search Queries
2:55:47​ Why Google Ads
2:56:51​ Business Goals
3:03:11​ Search Ads
3:04:01​ Google Search Network
3:04:51​ Google Ads Account Structure
3:05:31​ Keyword Match Types
3:07:35​ Google Ads Interface
3:07:55​ Display Ads
3:10:50​ Display Ads Targetting options
3:16:06​ Video Ads
3:17:59​ App Ads
3:19:28​ Shopping Ads
3:21:18​ Metrics for SEM
3:28:59​ Introduction to Google Ad Sense
3:31:29​ Types of Ads
3:41:00​ How does AdSense work?
3:43:20​ Getting paid AdSense
3:44:59​ Methods of Payment of AdSense
3:55:14​ Metrics of AdSense
4:00:34​ Managing Google Ads
4:01:04​ Steps for setting up Paid Campaign
4:01:46​ Identify Measurable Goals
4:03:16​ Google Keyword Planner
4:15:39​ Views Ads in Data Analytics
4:17:49​ Multi Chain Funnel Report
4:19:49​ Optimization
🔸 Module 4: Social Media Marketing
4:32:32​ What is Social Media Marketing
4:34:42​ Pillars of Social Media Marketing
4:37:42​ Social Media Marketing Tools
4:39:52​ Social Media Tips
4:42:22​ How to choose the best platform?
🔸 Module 5: Affiliate Marketing
4:43:22​ Understand Affiliate Marketing
4:47:12​ Key Terminology
4:58:46​ How does Affiliate Marketing works
5:0:26​ Setting up Affiliate Marketing as Merchant
5:04:42​ Setting up Affiliate Marketing as Affiliate
🔸 Module 6: Digital Marketing Planning & Strategy
5:16:05​ Why Digital Marketing Plan is necessary?
5:19:01​ What is the structure of a marketing plan?
5:28:21​ How to make an effective marketing plan?
5:32:43​ Best practices
5:35:38​ Why do you need a digital marketing strategy?
5:35:58​ What is a Digital Marketing Strategy?
5:36:48​ How to get started?
5:40:36​ Key points to note
5:42:43​ How to structure a Digital Marketing Plan?
5:47:21​ Tactics to tackle the challenges
🔸 Module 7: Create an IDM Campaign
5:54:31​ Need of IDM Campaign
6:00:23​ Challenges in IDM
6:05:21​ Integrated Digital Marketing Strategies
6:13:16​ Examples of IDM Campaign
🔸 Module 8: Digital Marketing Career
6:20:05​ Who is a Digital Marketer?
6:24:09​ Why choose Digital Marketing?
6:29:17​ How to become a Digital Marketer?
6:34:48​ Beginner-level Interview Questions
6:52:37​ Executive-level Interview Questions
7:12:11​Managerial-level Interview Questions

[tanishansari]

Shoutout to Edureka for providing good quality content for free .

[EverythingBusinessTelugu]

Edureka great content as always. You are a BIG inspiration to new comers like me who come from Digital Marketing agency and with your inspiration have started a Digital Marketing channel in Telugu for Business Owners. Thank you for the great content. :)

[chiranjeevidj]

it is enormous information to me on digital marketing... thank you

[CromaCampusOfficial]

That's the full course of digital marketing for students who can't purchase courses and learn from this course.

[maheshdasanayake]

Thanks lot.edureka
From srilanka
Thanks again @ again
බොහොම ස්තූතියි

[sherifhosney]

I have a question, please answer it: While setting a Digital Marketing framework, the combination of When, How, and Where are often referred to as: Marketing tactics, or business plan, or value proposition or customer journey?

[kirittim]

Thanks for a making a wonderful video it's very easy to me to learn a digital

[Pasien_nonton]

Wow.. full completed.. Thank you Edureka

[paulodhiambo]

Great Lessons Indeed,
The Resourceful Insights therein no doubt made me embark on this Transformative Digital Marketing Journey.

[bryanmcknight]

Awesome Job ! So clear, so organized, I like the way you work ! Thanks so much !

[sambitnayak]

Comprehensive, educative , deep, I hve learned a lot

[DaxXadify]

Owww wow. Thank you very much for this..

[abrehamkiros]

edureka ...
nice cource marketing /Digital
good for teaching personally

[arayaradeya]

great video, great tips, best channel, many thanks .

[harishpatil]

Great, hatsoff for editor, the graphics used in video are lit

[digileapmarketingservices]

Great content. Thanks for sharing this

[dinesh]

Thanks a lot for the video on digital marketing. Can you explain how to start a Google adwords campaign, how to manage those campaign with live examples?

[isr]

Amazing channel . both over l learn to this channel

[BdDaBOMB]

Amazing context for those that are seeking