STEFANO RICCI 50thAnniversary Fashion Show in Luxor, Egypt

For the first time in history, Egypt has opened its doors to an international fashion show, granting the use of its temples to the Florentine brand of Luxury Lifestyle.
Four hundred international guests coming from fifty countries had the opportunity to attend a fashion show event opened by Andrea Bocelli to the notes of “Celeste Aida”. Forty-five models presented an exclusive collection designed by Stefano Ricci for this unique night full of emotions and style.
“I wish to thank all for joining us at this milestone for the group established in 1972 with my wife Claudia. This is something I’ve been dreaming of for over 20 years, since I first visited Egypt. This was thanks to a gentleman, by the name of Mohamed Abou El Enein. In those days we decided to write a book called Luxor with the help of Dr Zahi Hawass. Together we started dreaming about a fashion show to be held in this magnificent city. And tonight this dream became true!”.
The fashion show: a tribute to elegance with a clear vision for man, not a retrospective, but a look to the future. A celebration of ancient Egyptian luxury with a contemporary touch of rare elegance. Ninety bespoke looks starting from elegant eveningwear; tuxedos made with jacquard fabrics with hieroglyphic designs and guru jackets worthy of a modern pharaoh. An explosion of gold and blue inspired by the Valley of the Kings, the innovation of a desert safari looks. The nightwear conquers the runway in nine full total white looks. And not to forget to mention the important tribute to Nelson Mandela; with an iconic silk shirt handcrafted and designed by Stefano Ricci in the early 90s.
Italy was also the protagonist when guests witnessed moments of great emotion. Matteo Bocelli’s duet with his father, as well as the soprano Susanna Rigacci singing an aria by Ennio Morricone.
The grand finale by Andrea Bocelli’s “Nessun Dorma” performance during which Stefano Ricci and his son Filippo descended along the steps of the temple, greeted by a standing ovation!
“This is a once-in-a-lifetime experience. We wish to thank the Ministry of Tourism, in particular Dr Mostafa Waziry. We gave our guests a timeless journey in the land that gave birth to luxury lifestyle” said Filippo Ricci, creative director of the family brand.
On the first evening of the Fashion show celebration, Niccolò Ricci, CEO, welcomed all international guests by introducing a personal video message from Nelson Mandela’s daughter sharing the story of the Madiba silk shirt produced by “uncle Stefano”.