JMP Academic - JM Pro for Teaching Business Analytics and Data Science

Analytics and data science skills are in-demand and widely taught across business, marketing, information systems, and many other fields. JMP Pro’s combination of an interactive, no-code interface with powerful statistical and machine learning capabilities makes it a strong choice for teaching in this area. This webinar provides a comprehensive overview of JMP Pro for teaching business analytics and data science, including data visualization, basic statistical modeling, machine learning for predictive modeling and data mining, and more. We’ll also review relevant teaching resources that make it easier to adopt JMP Pro in your course, including textbooks with JMP integration, quick tutorial videos, and case studies for demonstrating real-world analytics problems with JMP Pro.

This webinar is appropriate both for instructors who are new to JMP Pro and for those who already teach with JMP Pro but would appreciate a broad overview of its capabilities for business analytics and data science.

0:00 Introduction
9:06 JMP in Industry and Academia
11:44 Data Visualization
17:08 Column Switcher and Data Filter
19:55 Simple Regression
22:18 Red Triangles and Modeling Types
25:19 Multiple Regression
32:02 Predictive Modeling
46:22 Model Comparison
48:23 Decision Thresholds
50:17 Scoring New Observations
51:54 Additional Tools
54:38 Teaching Resources