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10gen MongoDB Customer Story - OTTO Reinvents E-Commerce
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OTTO Slashes site catalog update time from 12 hours to 15 minutes
Online retailers have access to troves of data. They know more about their customers than the corner store shopkeeper knew decades ago. Smart retailers use that data to give shoppers a highly personalized, painless shopping experience. That’s how you attract – and keep – today’s customer.
OTTO is Germany’s top online retailer for fashion and lifestyle goods; the company turns over more than €2B per year and has more than two million daily site visitors. It has long held the customer at the center of its retail strategy. Yet existing systems were slowing it down – loading new catalog updates for two million products often took all day.
MongoDB helped OTTO shatter that metric. Updates that used to take 12 hours are now done in 15 minutes.
With a MongoDB-powered catalog, OTTO gets an edge with speed. It's fast to develop. Fast to load data. And fast to personalize a shopping experience for a great number of customers.
Online retailers have access to troves of data. They know more about their customers than the corner store shopkeeper knew decades ago. Smart retailers use that data to give shoppers a highly personalized, painless shopping experience. That’s how you attract – and keep – today’s customer.
OTTO is Germany’s top online retailer for fashion and lifestyle goods; the company turns over more than €2B per year and has more than two million daily site visitors. It has long held the customer at the center of its retail strategy. Yet existing systems were slowing it down – loading new catalog updates for two million products often took all day.
MongoDB helped OTTO shatter that metric. Updates that used to take 12 hours are now done in 15 minutes.
With a MongoDB-powered catalog, OTTO gets an edge with speed. It's fast to develop. Fast to load data. And fast to personalize a shopping experience for a great number of customers.