filmov
tv
Outsourcing, Sourcing Strategy, Core Competency, & Supply Chain 101. $100K+ by 30: simecurkovic.com
Показать описание
Students:
There is a claim that every organization needs to focus all of its scarce, limited, and valuable resources (manpower, machines, money, management, and material – the 5Ms) on being the best at one specific thing (your core competency). The idea is that if you try to be a huge diversified conglomerate that tries to be the best at everything, then you will eventually suck at everything because you will have to spread your resources out too thinly across too many areas. General Motors used to be a diversified industrial conglomerate that made train engines, airplane engine, cars, trucks, ovens, refrigerators, generators, etc. How about just focus on cars and trucks?
If you do something better, faster, and cheaper than anyone else in the world (your core competency), then wouldn't everyone come to you for it? Why wouldn't you outsource to someone that can do it better, faster, and cheaper than you? But, isn’t developing a core competency putting all of your eggs in one basket? Answer – no. Look at 3M. What is 3M’s core competency? Answer – Adhesives/glues/sticky stuff. They make the best sticky stuff in the world. What customers, products, and/or industries use sticky stuff? All of them do. 3M has a core competency and is actually diversified and recessionary proof because of it. Every company in every industry for every product needs glue.
How about another example like Honda. What is Honda’s core competency? Answer - Powertrain (engines and transmissions that last forever). So what products use Honda powertrain? Answer – anything and everything that needs a powertrain – leaf blowers, snowmobiles, jet skies, 3 and four wheeler, cars, trucks, generators, motorcycles, chainsaws, etc. That is diversified and recessionary proof by definition.
Companies right now are outsourcing entire functional areas to other companies that have core competencies in these functional areas. For example, companies are outsourcing logistics/transportation/distribution management to 3PLs and 4PLS because these 3PLs and 4PLS can do it better, faster, and cheaper (it is their core competency). Are companies outsourcing purchasing/procurement/sourcing? Yes – to BPOs (Business Process Outsourcing firms), especially for indirect (e.g., MRO, printers, toilet paper, travel, advertising, etc.) and perhaps even direct one day. Are companies outsourcing manufacturing/product/operations? Yes – to manufacturing subcontractors like Jabil Circuit. Jabil can build circuit boards for several different industries such as aerospace, automotive, computer hardware, etc. These companies that outsource to Jabil do not have the economies of scale that Jabil gets by doing it for everyone. Futhermore, in some industries like high tech (Texas Instruments, Hewlitt Packard, Honeywell, Intel, Apple, etc.), their product life cycles are so short that they cannot afford to make the capital investment that Jabil can and does for circuit boards. Companies like Nike, Mattell Toys, Dell, etc., do not actually even build anything themselves and they outsource everything to manufacturing subcontractors (some of which might be sweatshops in South East Asia – but hopefully these shops are SA 8000, ISO 9000, and ISO 14000 certified which proves they take labor laws, quality, and the environment somewhat seriously).
The cool thing about your majors is that lots of companies are outsourcing purchasing, operations, and logistics management. That means there are companies out there with core competencies in a component of your major. So, who are they going to give preferential treatment towards for hiring? Probably students like you that are majoring in their core competency. Think about it, wouldn't there be fewer jobs for you if companies did everything themselves and they did not outsource SCM functional areas like purchasing, operations, and logistics. You could make the argument that if they did this stuff themselves, they could still hire you, but they were not doing that in the 1970s and 1980s. They hired general business majors or just put people without college degrees into SCM jobs. That might explain why they started to kind of underperform in these areas. Couldn’t we say the same about healthcare today or in the very recent past? There were a lot of people in healthcare making supply chain and spend decisions that had no formal education or training in SCM. There are college students now majoring in the other specialized majors such as Sales, Food Marketing, HRM, etc. That is a great thing because that is a core competency for several companies in several industries and they hire those students.
There is a claim that every organization needs to focus all of its scarce, limited, and valuable resources (manpower, machines, money, management, and material – the 5Ms) on being the best at one specific thing (your core competency). The idea is that if you try to be a huge diversified conglomerate that tries to be the best at everything, then you will eventually suck at everything because you will have to spread your resources out too thinly across too many areas. General Motors used to be a diversified industrial conglomerate that made train engines, airplane engine, cars, trucks, ovens, refrigerators, generators, etc. How about just focus on cars and trucks?
If you do something better, faster, and cheaper than anyone else in the world (your core competency), then wouldn't everyone come to you for it? Why wouldn't you outsource to someone that can do it better, faster, and cheaper than you? But, isn’t developing a core competency putting all of your eggs in one basket? Answer – no. Look at 3M. What is 3M’s core competency? Answer – Adhesives/glues/sticky stuff. They make the best sticky stuff in the world. What customers, products, and/or industries use sticky stuff? All of them do. 3M has a core competency and is actually diversified and recessionary proof because of it. Every company in every industry for every product needs glue.
How about another example like Honda. What is Honda’s core competency? Answer - Powertrain (engines and transmissions that last forever). So what products use Honda powertrain? Answer – anything and everything that needs a powertrain – leaf blowers, snowmobiles, jet skies, 3 and four wheeler, cars, trucks, generators, motorcycles, chainsaws, etc. That is diversified and recessionary proof by definition.
Companies right now are outsourcing entire functional areas to other companies that have core competencies in these functional areas. For example, companies are outsourcing logistics/transportation/distribution management to 3PLs and 4PLS because these 3PLs and 4PLS can do it better, faster, and cheaper (it is their core competency). Are companies outsourcing purchasing/procurement/sourcing? Yes – to BPOs (Business Process Outsourcing firms), especially for indirect (e.g., MRO, printers, toilet paper, travel, advertising, etc.) and perhaps even direct one day. Are companies outsourcing manufacturing/product/operations? Yes – to manufacturing subcontractors like Jabil Circuit. Jabil can build circuit boards for several different industries such as aerospace, automotive, computer hardware, etc. These companies that outsource to Jabil do not have the economies of scale that Jabil gets by doing it for everyone. Futhermore, in some industries like high tech (Texas Instruments, Hewlitt Packard, Honeywell, Intel, Apple, etc.), their product life cycles are so short that they cannot afford to make the capital investment that Jabil can and does for circuit boards. Companies like Nike, Mattell Toys, Dell, etc., do not actually even build anything themselves and they outsource everything to manufacturing subcontractors (some of which might be sweatshops in South East Asia – but hopefully these shops are SA 8000, ISO 9000, and ISO 14000 certified which proves they take labor laws, quality, and the environment somewhat seriously).
The cool thing about your majors is that lots of companies are outsourcing purchasing, operations, and logistics management. That means there are companies out there with core competencies in a component of your major. So, who are they going to give preferential treatment towards for hiring? Probably students like you that are majoring in their core competency. Think about it, wouldn't there be fewer jobs for you if companies did everything themselves and they did not outsource SCM functional areas like purchasing, operations, and logistics. You could make the argument that if they did this stuff themselves, they could still hire you, but they were not doing that in the 1970s and 1980s. They hired general business majors or just put people without college degrees into SCM jobs. That might explain why they started to kind of underperform in these areas. Couldn’t we say the same about healthcare today or in the very recent past? There were a lot of people in healthcare making supply chain and spend decisions that had no formal education or training in SCM. There are college students now majoring in the other specialized majors such as Sales, Food Marketing, HRM, etc. That is a great thing because that is a core competency for several companies in several industries and they hire those students.
Комментарии