Episode 270: Dr Franson Talks Business, Investing and Money with Mark Murphy

💥 Listen in on a hardcore business conversation with Dr. Stephen Franson and business savant and author, Mark Murphy:

👉 The business of running a business
👉 Adding value as your Modus Operandi
👉 When to hold and when to sell your business
👉 And countless other business truths and insights!

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EPISODE HIGHLIGHTS

00:58 – Introduction of Mark Murphy, author of “The Ultimate Investment,” and how they met through the Ultimate Achievers Club (UAC).
02:46 – The importance of measuring business growth by the impact on patients rather than just revenue or patient numbers.
03:40 – The concept of separating the practice from the business, noting that chiropractors often use these terms interchangeably.
05:37 – The three ways to create wealth: investing in a business or operating company, investing in real estate, and financing deals.
09:50 – The importance of having cash confidence and the ability to make long-term plays during tough times.
12:38 – Investing in oneself and one’s business to achieve a robust return on investment.
14:53 – Having a team of experts to support the business, including accountants, lawyers, and financial advisors.
16:12 – Leveraging the strengths of a team to free up time and energy for the business owner.
20:17 – The importance of having a high-trust relationship with team members and the ability to provide honest feedback.
27:37 – The need for emotional preparedness to sell a business and the importance of having something to do after retirement that is fulfilling.
36:07 – Recognizing failure as part of the journey to success and learning from mistakes.
40:04 – Seeing people at their highest potential and lifting them up to believe in themselves.
42:33 – The ability to turn problems into opportunities and the importance of being able to handle adversity with grace.
43:36 – The importance of being consistent and grounded as a leader, especially during challenging times.
47:12 – Dr. Chris is joined by Success Partner, Dr. Jeff Langmaid of Spark, to dive into an often-missed goldmine: inactive patients who already know, like, and trust their chiropractor. Dr. Jeff introduces “Spark,” a game-changing initiative that blends cutting-edge technology with smart, targeted messaging to seamlessly automate patient reactivations. Unlike traditional marketing, Spark’s pay-per-performance model ensures chiropractors only invest when patients actually return, providing an ethical, results-driven approach to reigniting old connections and sparking new growth from within their existing patient base.

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RESOURCES MENTIONED

#Chiropractic #Chiropractor #HealthCareBusiness #BusinessCoach #LifeCoach #Entrepreneur #HealthExpert #BusinessExpert #Leadership #LivingInAlignment #BusinessBuilding #Mindset