Carving the MORITA YURUSHI-IRO Wood Cantilever

Prepare to witness the artistry and precision that underlies the creation of the
MORITA YURUSHI-IRO as we delve into the meticulous craftsmanship involved.
Watch and discover the unique traditional Japanese craftsmanship process of
carving Pink Ivory wood, resulting in the world's only wood cantilever of its kind
from the JICO CUSTOM SHOP MORITA Selection.

JICO CUSTOM SHOP MORITA "YURUSHI-IRO" : The 3rd Installment

It has been three years since the release of MORITA’s 2nd installment, “USHIKOROSHI“. Following this release Kotaro Morita, the master craftsman of record stylus production, has been diligently crafting samples using various types of wood in pursuit of the “next sound.”

The three years of repeated listening and trial and error have swiftly passed, leading us to the culmination of this effort. Among the diverse spectrum of timber materials explored, we take great pride in introducing our 3rd innovation – the ‘YURUSHI-IRO‘, crafted from the material of Pink Ivory.

(‘YURUSHI-IRO’ is the Japanese name for the color pink & holds traditional significance in Japan.)

【Product Lineup】
YURUSHI-IRO Stylus
N44 YURUSHI-IRO NUDE (Compatible Cartridges:
M44G/M44-7, J44D/J44A 7/J50/IMPACT)
VN35 YURUSHI-IRO NUDE (Compatible Cartridge: V15 TypeⅢ)
VN45 YURUSHI-IRO NUDE (Compatible Cartridge: V15 TypeⅣ)
VN5 YURUSHI-IRO NUDE (Compatible Cartridge: V15/V)
VN5x YURUSHI-IRO NUDE. (Compatible Cartridge: V15Vx, V15VxMR)

Cartridge & OMNIA Kit
J50 YURUSHI-IRO NUDE (Cartridge + Stylus)
OMNIA J50 YURUSHI-IRO NUDE BLACK (Cartridge + Stylus + Headshell)
OMNIA J50 YURUSHI-IRO NUDE SILVER (Cartridge + Stylus + Headshell)

J50 Cartridge Kit Selection:
J50 7Y Duet (Cartridge + Two Types of Stylus)
N44-7 NUDE + N44 YURUSHI-IRO NUDE
J50 KY Duet (Cartridge + Two Types of Stylus)
N44 KUROGAKI NUDE + N44 YURUSHI-IRO NUDE
J50 UY Duet (Cartridge + Two Types of Stylus)
N44 USHIKOROSHI NUDE + N44 YURUSHI-IRO NUDE
J50 KUY Trio (Cartridge + Three Types of Stylus)
N44 KUROGAKI NUDE + N44 USHIKOROSHI NUDE + N44 YURUSHI-IRO NUDE

【What is Pink Ivory wood?】
Known as a “Peach-Colored Ivory,” Pink Ivory is distinguished by its characteristic pink-hued grain, in line with its name. The material is exceptionally hard, making it a challenging wood to work with. The pink portion of the wood can only be obtained from the heartwood (the inner part of the tree trunk), and there can be significant variations in color tone among individual pieces, rendering it a highly prized and costly commodity.

Due to its exquisite beauty and texture, Pink Ivory finds application in crafting furniture, art pieces, and even musical instruments. It’s important to note that Pink Ivory is unrelated to actual ivory; its name stems from its resemblance in color tone to ivory.

【Introducing MORITA 〜Wood Carving Cantilever〜】
“The curiosity to hear the sound of a record stylus equipped with a wooden cantilever.” - Kotaro Morita

This product was born from a single statement made by the unassuming record needle artisan, Kotaro Morita. Over the span of nearly half a century, Morita has been steadfastly devoted to the art of craftsmanship as an employee of JICO.

Driven by the intention to preserve his spirit, skills, and accomplishments for future generations, we have come to release a product bearing his “name.”

MORITA YURUSHI-IRO info:

[Start of Order Acceptance]
September 1, 2023

[Expected Shipping Commencement]
Shipping will commence sequentially after October 2, 2023

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