Oliver Wyman’s Joe Abi Akl on key retail trends in the Middle East

The retail sector in the Middle East is evolving, fueled by young, connected populations, national transformations, modernization, and shifting consumer behavior.
In this video, Joe Abi Akl, Partner and Head of Retail & Consumer—IMEA at Oliver Wyman, discusses the key trends shaping the future of retail in the region.

Strategic partner: @oliverwyman
PR Partner: Action Global Communications

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