Yandex and Advertising

For the past 18 years, Yandex has helped shape the online advertising market in Russia. Established in 2001, Yandex.Direct is the leading platform for placing display and contextual ads for Russian internet users. Yandex.Direct is the largest online ad service in the country. Between the audience of Yandex Search and the audience of the Yandex Advertising Network and its partner networks, ads placed through Yandex.Direct can reach up to 85 million internet users in Russia.