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Adam Ketcheson on the Future of Outdoor Retail
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Outdoor industry veteran Adam Ketcheson recently shared his insights on navigating the rapidly evolving outdoor retail sector as part of the KORE Outdoors Speaker Series. The series is a platform for industry leaders to discuss pivotal trends and strategies and Adam brought his unique perspective, captivating a large online audience of outdoor enthusiasts, entrepreneurs, and professionals.
Adam’s career in the outdoor retail industry spans over two decades, with notable roles at iconic brands such as The North Face, Arc’teryx, and MEC. From building global marketing strategies to rebranding major corporations, Adam’s expertise lies in understanding consumer behaviour, fostering innovation, and scaling businesses is a sustainable way. Beyond his professional achievements, Adam is an avid outdoorsman and family man with a passion for connecting people with nature.
#koreoutdoors #craftgearfromhere
Adam’s career in the outdoor retail industry spans over two decades, with notable roles at iconic brands such as The North Face, Arc’teryx, and MEC. From building global marketing strategies to rebranding major corporations, Adam’s expertise lies in understanding consumer behaviour, fostering innovation, and scaling businesses is a sustainable way. Beyond his professional achievements, Adam is an avid outdoorsman and family man with a passion for connecting people with nature.
#koreoutdoors #craftgearfromhere
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