Unpacking DevRel: Responsibilities, Metrics, and the Importance of Community

In this episode, WorkOS CEO, Michael Grinich, and Director of Developer Relations at Pinecone, Bear Douglas, explore the definition and importance of DevRel including its interplay with product and marketing. They also dive into the metrics for success, the role of community, and advice for startups considering their first DevRel hire.

In this episode, we cover:
00:00 Intro
00:39 Bear's background
1:11 Defining DevRel
3:43 How to measure the impact of DevRel
7:15 DevRel during the early days of Slack
10:15 Importance of community in DevRel
12:38 Role of DevRel at Pinecone
13:57 Timing for investing in DevRel
16:11 How to effectively educate developers
17:40 Core and ancillary responsibilities of DevRel at companies of different sizes and verticals
20:09 Advice for founders considering the first DevRel hire