Top-Performing Content Types for YouTube (The MASTER LIST) - Module 1 - Lesson 3 - YouTube Unlocked

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Today's another day of YouTube Unlocked, where we teach you how to go from 0 to 100,000 subscribers on YouTube. And today's lesson is about content types.

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Video content can be very powerful to grow your views and reach. It's all about leveraging it in the right way. And to do that, you need to first understand the content types. Mastering the different types of content that you can create will help you generate the most amount of traffic. This allows you to interact with your audience on different channels, increase visibility, and each audience, what you'll learn, reacts differently based on the content types that you're leveraging.

Now with video content types, there's just more than just creating video content.

So, trends. You would want to jump on the latest trends because this is what gets searched a lot, like fidget spinners or the Harlem Shake. And you can figure out what's trending based on Google Trend or you can use Ubersuggest to see what's popular.

Challenges. Challenges are like the Tide Pod challenge. You know, although that wasn't necessarily healthy because you don't want people chewing Tide Pods.

And then you have social experiments. All you really need is a camera and a microphone for these. You can actually make a ton of money through social experiments by brand endorsement deals.

Another type of video is animals. My wife, literally, she doesn't do this as much on YouTube, but on Instagram she's constantly looking at dog videos and dogs and owners playing with their dogs. Like, she gets a kick out of it. I'm not talking about for like five minutes a day. I'm talking about sometimes for like 30, 40 minutes before she goes to sleep.

There's of course comparisons. You can do this on food or you can do this on workout types or fitness routines or even software types.

You can also do reviews of the best like web hosting services, best way to create a website, the list goes on and on, like the best toasters, the best cookies, the best cookie recipes.

Webinars are super effective. You can do like a type of content that mixes up where you're engaging within your webinar, answering questions, and selling on there.

Then there's travel and lifestyle. What is it like to go to different places? What are the food?What are their monuments? What should people watch out for? You also have celebrity types of videos. You can do videos with celebrities or celebrities have videos or get them to be part of it.

Keep in mind, when you're leveraging the content types, there's not necessarily one that does better than the other. You got to figure out what does well for your audience.

I recommend testing a handful of amount. You don't have to test all of them out. Test the ones that you think will do the best. Create videos, release them. Whatever's getting the most views and subscribers, start off there.

Now next week, I'm going to talk about how to get your videos rank on Google, advanced YouTube marketing strategies, I'm going to teach you seven lessons learned from the top 50 YouTube channels, and I'm also going to break down scripting and storyboarding for your videos.

And if you think you have writer's block or video creation block, whatever it's called for video generation, you shouldn't anymore because you have all these content types and you won't run out of ideas for a very long time.

#SEO #NeilPatel #DigitalMarketing
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Whatever you use - be consistent. All formats provide great results if you figure out how to use it. Content creators often fail in their first attempts. For example, over 50% of people don't record the second audio podcast because they don't see results. Is it really possible to see results from the first podcast? I recorded over a hundred podcasts when I get the first results. Today, I get over 2, 000 downloads for my daily Russian audio podcast about marketing. Not bad, btw. Believe in yourself and continue creating one-two formats before getting results.

unmiss-com
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Awesome video Neil. Thanks for sharing. I've found that the content that my audience enjoys the most is walkthrough tutorials and how to's for Facebook Ads. The average watch time and engagement rate that I get on these videos is so much higher. And it feels so good to know that people are using this information and applying it to their own business. Thanks for sharing as always.

StuartMacadam
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This was so helpful. A friend sent one of your videos and I’m currently binge watching your videos and wow! Thank you for all the tips.

TheHappyblacky
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I have been watching your videos from last couple of days, they are amazing and useful. Thanks for creating them. Looking forward to the next lesson 😃

Littlethingswedo
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That's lot and lot of different types of YouTube content ideas. Just downloaded the brainstorming sheet and content type list. Thanks for the huge list.

EshDeveloperMindedSEO
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Me: how can I grow fast on YouTube?
Neil: Here’s YouTube Unlocked💎

JadeTrading
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Thank you for these lessons for YouTube! They are helpful as usual.

compassionatepeercounseling
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Biggest question when thinking about your content: What are your viewers struggling with? Create videos which offer solutions for those problems. That's what's helped with our huge growth this year

ExposureNinja
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Thanks Neil, been curious about this lately. Looking for ways to pivot my content; I've been doing mostly tutorials, but would like to do other kinds of content without turning off my current subscribers.

NewcolorStudio
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You are to good in marketing and you are helping us to learn digital marketing

RAHULSAINI-jvqe
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Thanks a lot for the various ideas you share on topic to create content for. 😀

SergeHub
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Thank you for this useful content. Question: Can you give an example of what a social experiment video is?
Nevermind, I did a search after I asked the question. :) I always seem to get my answer right after I ask someone a question. ha ha
In case any one else was wondering they're kind of man on the street videos with a what if... or what would happen... context to observe human behavior in certain situations.

ktotheatothei
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Hey Neil Small Question Do You know The New Indexing Issue coming in Google For Small Sites Now Called Discovered- Currently Not Indexed. Google Tweeted in Their Offical Twitter.

lingyaogaming
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Thanks for this info! If I just started a blog, would it be more beneficial to add Pinterest to bring traffic or YouTube (aside from SEO of course)?

CopycatkimTarot
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Hi, Do you recommend yahoo gemini search ppc platform ( not native ), or you got bad results with it ? Thanks

drkotb
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Thanks a lot sir to make this types of video, really helpful & learned new things.. You are amazing icon of all Marketer. Have a big hand & respect for your mission to achieve to us a great prayer with learning 🔍💙

akrammalik
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Sir, website building including homepage, static pages, shopping cart page how to customize the website please make video on this.

vinodtrivedi
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Really helpful. I am really slow and new. But your videos help!

dr.geetikasingh
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Thanks a lot for your helpful information 👍👍

skssknowledge
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Very Good Information Video on how one can create different content types on YouTube based on their audience interest. Very Nice and great video once again sir.

ManojAgadi