i removed apple's AI watermark

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This video takes you on the journey to remove Apple's "Modified with Clean Up" watermark, which appears on AI-modified photos. It's surprisingly easy to do... and you can do it yourself, too.

Please do not use the method shown in this video to generate misleading images.

Command to Run to Remove Metadata:
exiftool -all= -CurrentIPTCDigest= -CodedCharacterSet= -ApplicationRecordVersion= -DigitalCreationTime= -DigitalCreationDate= -Cre
dit= -DateCreated= -TimeCreated= -IPTCDigest= -XMPToolkit= -CreatorTool= -DigitalSourceType= -DateTimeCreated= -DigitalCreationDateT

Use this command at your own risk.

Music by Ponder and from PvZ.
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The point of this video was to revert the metadata of the Cleaned Up file back to what it was before the operation, not only to remove the watermark. Taking a screenshot (removes all metadata) or just removing Credit and Digital Source Type (keeping residual changes) work to remove the watermark, but are not what I am trying to achieve.

evanzhoudev
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i generated so much misleading content and distributed it. Thank to my best friend and accomplice Evan Zhou

badeed
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If they use the super-nerd method by hiding the metadata, I think lots of people would be screenshotting their images if they wanted to get rid of the watermark.

HarrisonBorbarrison
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I don’t think the watermark is there to prevent people from being misled. It’s more likely there to advertise the feature to others so they will be curious about it and upgrade.

PythonPlusPlus
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Watermarking with steganography generally isn't robust against simple transformations like scaling and cropping or adding a very light layer of noise. A determined user will always be able to remove the watermarks because they have full access to the file, so the effort of a high tech watermark is wasted when they know the vast majority of people simply won't bother

feffy
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Marking ai images will never EVER be an option. Instead cameras have to cryptographically hash and sign a photo at the time of taking the picture, so you can tell that the photo is not manipulated.

Imagine telling people to mark fake currency.... You'd get admitted to a mental hospital

dahahaka
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I'm just happy the watermark wasnt a giant apple logo in the corner lol

Bxu
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Bro made a whole ass video about just blindly deleting some fields of an images metadata

larko
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i love seeing things in videos taken on my birthday

knit-
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bro got the mark rober playlist goin hard 🥵🔥‼️🔊

jdurkin
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The clean up watermark became cleaned up

Ezcte
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🤌 Well, note really: The AI generated patches still have a pixel noise finger print mask that are resilient against blur, compression artifacts, screenshots incl shifting perspective and morphing. Plenty of research papers how adobe, google incl apple do it. Removing the EXIF data is more like removing the sticker label. Not the watermark.

dinoscheidt
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The reality is that it doesn't matter how they embed this information, it's a quick reverse-engineer away and completely removable. Someone could just reverse the photos app, figure out what apple is looking at, then build and app to fix it. You'd have an open source tool (probably written in python) available by the time iOS18 came out.

SierraGolfNiner
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great job
im sure your little disclaimer is going to work!

Flutterwhat
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2:10 I think it'd be more reasonable to store it in exif, otherwise only apple devises would be able to decrypt it and for all non apple devices (and apple devices that arent aware of such watermark existing, maybe for someone with older iOS or whatewer apple's OSs are called) the photo would look like a normal photo without the watermark basically getting rid of the sole purpose this watermark exists in the first place

Limofeus
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IDK if it’s lazy… it’s likely more scalable given that all platforms can read EXIF metadata

mr.w
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good video, i've been to that shoreline before.

RandyLent
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Using anything beyond simply storing the watermark in the metadata would be unnecessary and excessive. In terms of security, it’s crucial to focus on the weakest link. If someone is determined to remove the watermark, they can easily take a screenshot of the image. Those who are more committed and care about preserving the original metadata would also find ways to remove more advanced techniques, such as steganographic watermarks. Therefore, embedding the watermark in the metadata is the simplest and most efficient solution.

alexanderhorner
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"please do not use this method to generate any misleading content"

scriptifyy
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They're not going to implement steganography . Mostly because there is no sane way to mark an image as AI generated and hope it will persist beyond even mild tweaking of the file. There is just too much freedom of control over the information itself. Perhaps if the images were locked down in the iOS ecosystem or something it would be a little bit easier box in, but as it stands now, the exif data is the most practical.

sirflimflam