Google Ads Call Only Campaign [Step by Step Set Up Guide]

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If your business NEEDS more high quality phone calls, in this video I am going to take you through the important settings that you need to get right when setting you your call only campaigns.

PLUS go through the step by step process to set up your Google Ads Call Only Campaigns the right way.

#googleadstutorial #googleads2024 #googleadstutorial

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You don't have to create a Responsive Search Ad if you select the "Phone calls" goal option initially. It will allow you to create a "Call ad" right there.

abu.waleed.
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Super helpful, thank you! The other bit I'm running into when setting up Call Only ads is that the name of the business has to match the web domain or the ad-verified business name, with no variation.

marketingworks-io
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Good content, In my opinion its good to have two different campaigns for two ads Responsive search ads with call extension in one campaign and Call ads in different campaign - compare 14days and 21days results. Amoung 8-10 ad accounts. I found RSA campaign beats the call only ads.

zaizsathish
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I followed step by step, and I created an identical second call ad in my ad group. It didn’t give me a selection like in your video, it just made by default the new ad a call ad. I don’t really understand why this has to be done but I did it. Is it because the first call ad that you create is defaulted to a responsive search ad? Even though you are setting up the ad campaign to be call leads driven? So then you have to go and create a call ad after that initial ad is created to override the default of your initial ad setup? Do I leave both ads running in my ad group or should I pause the 1st ad? Also when I created the second call ad Google gave me some sort of notification that I also saw on your screen, about pausing ad group due to similar segment removal. I am guessing if I saw this it is normal and I probably did it correctly? Anyways thank you for the helpful tutorial. I hope this works!!

Bthemusician
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As always, astonishing content Aaron.

MasterBrain
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Based on your experience what is the "click" vs "actual call" ratio? Because (at least on Android), when the user clicks the phone number, it then launches the phone keypad. Is it something like 3 clicks to an actual call?

Retro-RPM
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At the end, when I create the call ad, do you need to fill out all headlines, etc. again?

ProTow-xm
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Do you still need to include the final URL in the call only ad? or do you skip it and just add the copy

IamBlakeCollins
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When a customer clicks the "headline 1" does that call or go to website? Having trouble finding resources with this new look of Call ads - thank you for the video!

BennettBlack
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Hi Aaron,
You don't need to make responsive ad during campaign creation. You can simply delete it during the campaign Setup

Anonymous-ebbf
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Hey Aaron, just wondering have you heard about the google SEO leaks recently? What does this change? Will you do a video about it?

balixong
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So I had Google display on. Is that what I received a click with my call only campaign?

Thatmeee
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Under "select the ways youd like to reach your goal" it does not give me a phone calls option, thoughts?

adamardoin
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In some countries selecting a call action as a conversion for your ad is unavailable.

HltFilms
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Thank you for simplifying this everyone takes 1-4 hrs to explain this totally unnecessary. it can be condensed !!!

DavidNovaa
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Fire content, Aaron! Killing it brother

bsulka
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Appreciate your Content. Can you please make a video on Google Ads Strategies for B2B and Saas?

alikhalid
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keep getting ads disapproved "innacurate business name" when in fact we're using the accurate business name in the business name description field. Google ads is broken and support is terrible. Any advice?

serviceproper
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When I got to the end to add the "Call only" Ad type. There is no option for call only ads. Anyone else have this issue?

jaimeolguin
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Thanks Aaron, you have a typo in your thumbnail image BTW

tompainter