Virtual Tourism | The Itinerary - Season 2 Episode 12

Augmented, Virtual and Mixed reality are each incredibly fast-growing sectors within the technology industry and the different ways in which we engage with and use these experiences is changing every day.

In Tourism, the use of these technologies is still in its infancy, but the opportunities are endless. And thanks to the pandemic and efforts to be more environmental, questions are also being raised on how Tourism can be achieved remotely.

Go with Tourism recently chatted with some movers and shakers in this digital realm to understand more about how technology and Tourism can better align:
• Mark Billinghurst, a Professor at University of Auckland, who recently led a Tourism without Travel seminar exploring how AR can transform the tourism industry.
• Anna Calver, General Manager of Marketing and Communications at WellingtonNZ, who was behind WellTown a world-first virtual reality game featuring tourism hotspots of our capital.
• Andrew Waddel, General Manager of Australia for Tourism New Zealand who was behind the innovative marketing campaign “Play NZ” where Aotearoa temporarily became a computer game.
• Trent Yeo, Managing Director of Ziptrek Ecotours who has launched the world’s first augmented reality zipline tour.

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Find out more!

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CREDITS
Directed by Mike Kim
Written by Helen Shaw
Executive Producer: Matt Stenton
Production Manager: Simone Pakieto
Presenter: Megan Alatini
Panelists: Mark Billinghurst, Anna Calver, Andrew Waddel, Trent Yeo
Supervising Location Manager: Pauli Sosa
Filmed on location, courtesy of GridAKL