The Ongoing Concept - Cover Girl (Official Music Video)

Directed by Dawson Scholz
Filmed by Josh Allred, Ian Nelson, and Dawson Scholz

|| Follow The Ongoing Concept ||

Hey kids! Gather around, I want to tell you something.
Stop being the print and start being the painting. I'll never look at this as if it's a game again. Copies of copies, when did distinction become a sin? With conformity let's see how far we can walk in someone else's shoes, because their success is our success.
To what ending? With them you rise, and with them you fall. Without them you are lost.
How does it feel to be responsible for being noise pollution? But you still claim to be original.
I've seen your kind before. You justify your fakeness by making false claims about your sound and who you are.
To what ending? I've seen so many like you before. That's all you'll be unless you stop being the print of someone else's painting.
Stop being the print of someone else's painting. It's time that you forgot about copycats and chasing tails. Stop being the print of someone else's painting, because in the end you'll amount to be a kid without a brush.
No one in this generation has any originality. No one is trying and we're all becoming (WIth conformity all you will amount to be is) lazy. We're all lazy. Don't copy instead of create.
To what ending now? You've abused the system and made this a mess, and I can't help but be bitter.
Stop being the print of someone else's painting. It's time that you forgot about copycats and chasing tails. Stop being the print of someone else's painting, because in the end you'll amount to be a kid without a brush.
Stop being the print of someone else's painting. There's no room for copycats and chasing tails. No one is being anything in this generation. Don't be that kid without the brush.
When I was a young boy, my mamma said to me, "Son, don't be like the other boys. Just follow your own feet." I said, "Mamma, don't you be afraid. Don't worry about a thing, because when I grow up I'm going to be an artist and not a cover girl."
Don't be the print of someone else's painting. Stop being the print. Start being the painting.

[TheOnGoingConcept]

If anyone is curious about how Cover Girl was made, be sure to check out the behind the scenes video we just put up!

[Posh]

I really enjoyed him screaming in the kids faces after the breakdown lol

[EpikThePenguin]

An entire suitcase  for earplugs.
Legit.

[justawasteofspase]

"Don't be the print of someone else's painting". I love that

[DavidDyrewolf]

This was truly something special... I'm not a fan of this kind of music, but the amount of creativity in this video is utterly inspiring

[KimDreamz]

4 of the kids in it are siblings to a member and many of the kids are friends of the members families. TOC is an amazing group of the best young men you will ever find and they genuinely had fun with these kids & the kids adore each member! It was an experience they will not forget!

[CZsWorld]

My friend recommended these guys because I liked The Venetia Fair. I really like The Ongoing Concept, and for totally different reasons than I like TVF!

[somethingiwrote]

I love how unique these guys are, every hardcore band is just like on single boring genre. I literally heard three to four different genres in this song. Amazing band

[fortyfive]

Wish this band would have stuck around together long enough to give us 10 more of these magical moments in time.

[SlightlyDank]

thid band seems so individual form the others, they are so epic, their music videos are always so ORIGINAL!

[maddamaxx]

My daughter showed me this after her teacher, the drummers old teachers showed the class. That's just cool af

[junerose]

I saw these guys perform not too long ago; I had no idea who they were at the time.  I must say, they put on AN AMAZING show!!!! No doubt about it!  My immediate reaction was, "OH-MY-GOSH...Each one of these members is on a different type of drug...I FUCKING LOVE IT!!!"  They were super interactive with the crowd and you could tell they love what they do.  I hope to see them again in the future now that I am more aware of their music.

[RenegadosSA]

Are you guys gonna play wock and woll?

[CasualChaoz]

This band turned out to be much more than I expected, I've been listening to them since they started out, and they've come pretty far, I have to say, I am beyond impressed with this song, and the video makes it that much better, this band has always been great, and they just keep getting better :3 

[fleisdav]

This is probably one of the best music videos I've seen. The kids reactions are freakin awesome. and the lyrics themselves are awesome

[ThaKennster]

This band has no idea how great this was for the city these children live in. These kids are going to be impacted but this life experience so much that they are all going to want to now play an instrument. In 10 years that city is going to have a decent music scene if it wasn't already. Bands should do this in all the small towns to spark life and creativity in the youth. I wish it happened to my class when I was a kid so that I wasn't the only kid that played music with no one to play with.

[danneufeld]

ever since I saw you guys in seattle.. many listens. highly yes.

[brucebales]

I can't believe these guys have made it this far! I remember back when they were just another local band here in Idaho!

[Staph]

Well I for one am hoping to hear more of this band! More banjo plz!

[liss]

To all the people wondering about the painting in the video. I painted it and it has nothing to do with ABR. It's just a painting and it doesn't mean anything.That's just the style and colors that I decided to use that day. I don't think I've even seen the covers of ABR's albums before. I hope that clears it up for all of you so enjoy the video! Thanks!