Why Coca-Cola Still Dominates The Beverage Market

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With more than 1.9 billion drinks served every day Coca-Cola is one of the world’s largest beverage companies. From its humble beginnings selling a single product at a drugstore for 5 cents a glass, the company now has a roster of 200 brands that includes Coke, Fanta, and Sprite.

But with health and wellness trends on the rise, the company has been forced to pivot. So after 135-years in business, can the soft drink giant stay on top? And what will the secular decline of sugar-sweetened beverages in the U.S. mean for the future of Coca-Cola?

Correction (May 17, 2021): At 11:47 we mislabeled the years on graph. From right to left, the correct labels are 2016, 2017, 2018, 2019, 2020.

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Why Coca-Cola Dominates The Beverage Market
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Coke needs to keep up with the times...

Less plastic
Less sugar
Less caffeine
More Cocaine

BWater-yqjx
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When I was a kid, Coke was in glass and you could take the bottel back for a nominal refund, that was a good system! And I might be biased, but it tastes better in glass!

ichadc
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I drink water. It's cheaper, healthier and comes right our of my faucet. Easy choice.

mathisnotforthefaintofheart
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CNBC: Coca-Cola is on top of the world.
Cristiano: Hold my water.

Luis-jnqu
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I am addicted to this type of videos from CNBC.

yashnegi
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Coke has a history of saying they're starting to be environmentally responsible, then letting everyone forget, and years later making similar claims about starting to be responsible. I'm surprised this video didn't mention that.

SlaughterDog
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Coca Cola has been one of those companies that has never lost market share.

dylantimoff
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Title: Why Coca-Cola dominates the beverage market
Thumbnail: How Coca-Cola is changing
Video: Coca-Cola reporting loss and making less revenue than Pepsi

imamalfayedjoy
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Oh no, they want Coke to actually pay tax? How on earth will they survive this inhumane treatment?!

jmonsted
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i would pay money to get an original taste of the original coca cola

MarksmanSpecialist
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In Norway 100% of the bottles are recycled. Cause we get money back for returning the bottles. Done this for decades

ilovechika
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I just drink water from my Brita pitcher in my fridge. Coke, Pepsi and all other soft drinks are terrible for your health, teeth and the environment in general.

raymondleung
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One of the worlds largest non alcoholic beverage distribution systems, damm how much alcohol does the world drink!

brucelee
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We should be careful on Money disposal, if you are not spending to earn or get back money, then stop spending..

damianjunior
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If you're a business student, CNBC should be your second friend alongside books. Exceptional content

SIW
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Soon Coca-Cola companies will be accepting bitcoin as a means of payment. Bitcoin is really world changing business

robertemily
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Don't forget their new slogan, "Be less of white*

JC-lhvc
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One of the best thing you can do for your body is stop drinking sugary pop. If I really want to drink a coke, I only drink coke-zero.

electrikoptik
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33% of Coca Cola’s total revenue comes from US! That’s just insane. No wonder obesity is such a huge problem in US.

arnavaggarwal
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It has all what human needs unlike other beverages

kirstyduncan