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How To A/B Test a Product

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A/B testing is a big part of product management. Knowing what to look for when comparing between different product options is important. Kevin Wei talks through how to successfully A/B test a product before launch and what your interviewer will expect of you in your product management interviews.
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Chapters -
00:00 - Introduction
00:47 - Hypothesis
01:10 - Methodology
02:07 - Metrics
02:43 - Trade-offs
03:20 - Impact
#productmanagement #pminterview #tech #productmanager #entrepreneurship #product #prodmgmt #exponent #execution
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