Don’t compromise your art – Improve your business | Kurt Schröder | TEDxPretoria

In this talk by Kurt Schröder he argues that "If the modern day artist wants to make money out of their art, they have to understand that they are primarily an entrepreneur and that their art is a product to be marketed and sold." Great insights on the importance of understanding business, especially if you are in the creative industry. Kurt Schröder is a South African story teller, spoken word artist and business enthusiast. A Pretoria boy, Kurt has also lived and studied in France and China, while traveling extensively in between.

[you_are_welcome]

This was spot on and an excellent talk.

[VinoVenitas]

This was a really nice video. I am currently working on my marketing, because writing is easy but selling it is hard.