How often should you post on YouTube? | Sean Cannell from Think Media

In this clip, @seanTHiNKs from @ThinkMediaTV explains how to come up with the perfect posting cadence for YouTube.

Key takeaways:
— Consistency is key on YouTube. While there's no magic number of videos to upload per week, it's important to set a regular schedule and stick to it. Cannell recommends at least one video per day, but never more than two in a day.

– YouTube subscribers will only receive notifications for up to two videos per day, so uploading more than that won't necessarily help with visibility.

– That said, some creators opt for a "volume play" strategy, which involves uploading a large number of videos in a short period of time. One example of this is Michael Zuber's channel, @OneRentalataTime, which uploaded 419 videos in a month. This approach can work for certain types of content and audiences, but it's not necessarily the best approach for everyone.

– Production value is not the be-all and end-all on YouTube. Some of the most successful videos are shot on phones and require little to no editing. The most important thing is to create content that resonates with your audience and provides value.

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