Gamification vs Video Game Marketing

When it comes to gamification, there’s often a divide between what it is and how it can be used effectively. Where things can sometimes get a little confusing is the difference between gamification marketing and video game marketing (or Advergaming).

But don’t worry, Gamify is here to not only show you the differences between the two but also the best ways to use both Gamification and Video Game Marketing.

[Pixiebolt]

This was a great video, very clarifying on the key differences between both types of marketing. There are examples like the use of Gamified Learning applied to branded content with the intention of spreading brand awareness. Would love to know your take on such types of gamifcation. Thank you 🚀

[mitchdenton]

I'm always down for a Street Fighter soundbite

[mattsanasi]

I remember getting that McDonalds PC game in a happy meal when I was a kid.