DON'T START A BLOG! (Why digital writers should start a Social Blog instead...)

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DON'T START A BLOG! (Why digital writers should start a Social Blog instead...)

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00:00:00 - The Mistake of Starting a Blog
00:05:03 - Starting from the Opposite Direction
00:10:10 - Listening to the Data
00:15:43 - Leveraging Social Platforms for Content Distribution
00:20:54 - The Pro and Con of Starting Your Own Site
00:26:24 - Publishing Everywhere to Increase Reach
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My takeaway - if you want tangible outcomes, you need to assess your writing on social blogs through tangible metrics - and that's what impressions and comments really do.

As a writer, I guess every social blog (LinkedIn, Medium, or Twitter) are essentially testing platforms. Put your work out there. Figure out what works, build and then expand on it - that's how you become a prolific writer.

Simple, not easy!

ameydeo
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This is the most unique perspective on writing online I've come across. The most valuable 30 minutes I've spent on the internet, for sure. Thank you so much.

FreedomWithEd
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I don't understand why you're telling people to just only write on these platforms because if you try to link out to your other assets, then the writing platform won't share your content as much; but, then you're advertising your course, book, YouTube channel, etc.? You are obviously going to have to link out to your products sooner or later. Otherwise, how did you start sending your readers to your products/services?

hfortenberry
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I almost skipped over buying your 2 books until I read don't start a blog. Purchased the books, watching the video. Already agree with validation before massive commitment of time and expense.

Teach that to my coaching clients too

Pivoting my career to more content for long game (scaling my very high-ticket coaching down in order to serve more people) with a blog was what my research was leading me towards.

However, I agree with discover first, then build and share on a blog.

Just went back to Twitter after 3 years away. Found your stuff and appreciate learning from you & Ship30for30.

JumpStartJim
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I'm really going down the Cole rabbit hole. Thanks for making these videos! 🌟☺️🙏

iamvritant
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It all relates to your VALUE proposition to your readers, if you're already a Best Selling Author starting your own blog makes sense because you gain leverage and control over the channel you communicate with your community of readers, now obviously, if you are just starting writing you can't leverage that because you have no readers ... YET :)

ChrisLK
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Oooff this video is worth millions! I'm getting started with the whole content writing gig and this strategy makes so much sense! Loved it 100% Came across your twitter and look what I found!

sonikaprasad
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What if you just publish on your site whatever you published elsewhere, so that you would have like a central source of all that you published in other platforms

domd
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Great video! Going to explore Typeshare myself but a video on how to use and maximise it would be good too

kstjames
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Loved the video. My question is What about SEO? There are plenty of bloggers who use the power of SEO and social media to leverage their blog websites and create a successful career out of them. Like, Neil Patel, Brian Dean, and Adam Enfroy.

amanziddijaat
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Pirate Cole, great video! I've been a subscriber of Category Pirates for several months. I combed through Eddie's work, then Christopher's work and now it's your turn. You definitely changed my perspective on the ideal platform for publishing — especially when starting a new project. I came from the Copyblogger sharecropping perspective and it was about time I evolved!

MartinMessier
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Thank you, Nicolas, this was highly informative and encouraging, especially for a new upcoming writer.

uniquelyshellz
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really nicolas thanks for all this helpful vision, man I was going down a path I didn't know it's beginning, god bless you❤

fodhxpx
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Keep in mind, people gain many Twitter followers because of other media platforms, especially YouTube. They like the video so they follow on Twitter. The idea of the site is to be found by SEO but takes lots of time and the low competition keywords. Nic I believe you're right.

realMartinHamilton
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Totally new concept for me. Makes so much sense. Thanks for the info.

msbeehiiv
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Great video Cole. I’m a TypeShare Pro subscriber, but am finding almost no instruction on how best to use it as a creative home, publishing out, etc. Is there a place to read up on beat use cases for using it in my workflows or a video(s) exploring how to take advantage of all the aspects of TypeShare? Great perspective on writing for a while to get it. We are just over a year and about to start pushing the envelope!

kevinraulston
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Love the approach Cole but my question is how do you turns those views and impressions into $$$ if you are posting natively?

paulmccormack
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I’m trying to not look at you staring into my soul for 30 minutes 🙂

thetomschaeffer
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Awesome video. Typeshare looks great, going to set mine up now!

muhammadkhan
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Love this. I think you're right. Will definitely give Typeshare a go.

mehdijouay