Electronic Arts’ ILLEGAL Marketing Campaign

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While promoting the new movie tie-in game, The Godfather II,
EA would fill the mailboxes of journalists and bloggers with press kits in the shape of cigar boxes, complete with a gold set of real brass knuckles...

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Wow, what a great story - and you told it well. That really was the wild west era of blogs and journalists. Minor ones taken more seriously than they would be today, while also having a more casual relationship with games companies than they do today

lizzyblitz
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holy crap dude, really high quality video, u deserve so many more subs!!

alexrvar
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Totally forgot those things were illegal, weird lol. Fantastic video though!

TheLexikitty
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more topics like this! expose the bad gaming companies and tell us the good ones!!

AzerielKai
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Rockstar did it first, they even made razor blades and c*ke mirrors.

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