The Secrets of a Good Technical SEO Audit - Kalicube Tuesdays with Olga Zarr

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Olga Zarr talks with Jason Barnard about the secrets of a good technical SEO audit.

What you’ll learn
00:00 Olga Zarr and Jason Barnard
00:44 Olga Zarr’s Knowledge Panel
00:55 Important Considerations When Claiming a Knowledge Panel
01:44 Tips About Olga Zarr’s Knowledge Panel
03:59 Announcing “Ask Jason Anything”: Ask About What You Want to Know About Brand SERPs
05:38 Where to Start with an SEO Audit
07:13 SEO Audit: What to look at in Google Search Console
08:22 How to Resolve “Crawled But not Indexed”
10:50 Convincing Clients and Keeping Them On Board
13:37 Olga Zarr’s Second Step for an SEO Audit
14:00 Website Crawling Tools Olga Zarr Recommends
16:32 The Importance of Keeping Clients Informed About the Progress of an SEO Audit
18:30 Olga Zarr’s Strategy for Guiding Clients Through an Audit Report
19:46 The Next Step to an SEO Audit: Technical Checks
20:22 Answering Google’s E-A-T Requirements from the Client’s Point of View
25:14 What are Olga Zarr’s SEO Audit Priorities
30:26 Passing the Baton: Olga Zarr to Yuval Ackerman

In partnership with Wordlift and ahrefs.
Part of the Kalicube Tuesdays series.

Follow Olga Zarr on:

Listen to the podcast episode:

Previous episodes you might be interested in:
- How to Report SEO to Your CEO (Tom Critchlow)
- Data Driven SEO & Always Be Testing (Brie Anderson)
- SEO in the Metaverse (Emilija Gjorgjevska)

Follow Kalicube if you like :)

Join our Facebook groups and ASK Jason Barnard anything :)

Also, here are the links if you'd like to connect with Jason Barnard:

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The original blurb
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Here I will be sharing with you my 10 years of experience as an SEO and showing you the best practices for doing technical SEO audits that actually move the SEO needle for your clients.